China Entertainment 1997

June 6, 2015, Beijing Convention and Exhibition Center

The first Tianlai Award, jointly organized by the China Musicians Association and several publicity outlets, was held here.

The Tianlai Award, the full name of the China Pop Music Tianlai Award or the Chinese Music Tianlai Award, is mainly for pop music. Rock, folk, Rap and other types are included in pop, which can also be said to be popular music.

As for the national, bel canto and pure music awards, the Tianlai Award has not been established yet. Whether to add it in the future depends on the specific situation.

After all, the awards have just been established, and many measures cannot be said to be perfect. We just need to set up the main framework first, and the details need to be gradually added or removed.

Although it is a new award, the Tianlai Award is not low in reputation. There were rumors a few years ago that Cao Xuan was going to create a music award, and the rumors have not stopped over the years.

After the Tianlai Award took shape in the past two years, Cao Xuan deliberately continued to build momentum for the award. Inside and outside the circle, media platforms mentioned the award very frequently, establishing a certain degree of popularity and influence.

Of course, what is more important is the guest list released for this award ceremony.

The melon-eating public may not care much about awards and such, but the celebrity guest list is attractive to many people and makes it more topical.

As an award that Cao Xuan has carefully prepared for several years, the lineup of the first Tianlai Awards is terrifying. It brings together almost half of the Chinese music industry and a large number of popular artists in the entertainment industry. It can be said that the stars are bright and it naturally attracts a lot of attention.

Penguin Video broadcasts the entire award ceremony live, and it is recommended on the homepage. The live broadcast channel is opened from the red carpet at 4 p.m.

There are still relatively few people watching the red carpet during the live broadcast, but Weibo has real-time photos and clips, and the popular ones can even be searched.

"The new force in the music industry, the popular group TFBOYS appeared at the Tianlai Awards, nominated for [Best Group] and [Best Newcomer]"

"Zhang Liangying made a strong debut and won three awards: [Best Female Singer], [Best Composition] and [Best MV]"

"Eason Chan nominated [Best Male Singer] is smiling and full of praise for the award"

"Liu, Guo, Zhang, and Li came hand in hand, and the four heavenly kings gathered together again after many years."

"Wang Fei appears with his daughter, not far away is Chef Xie"

"Jay Chou and his beloved wife came together, but unfortunately they were not selected for [Best Male Singer]"

"European and American queen Taylor Swift makes her first domestic red carpet appearance, suspected to be a guest performer"

"Liu Tianxian's new look is eye-catching, he laughs at his mediocre career as a singer, and has no hope of getting nominated"

"Yang Mi has a beautiful temperament and competes with Liu Tianxian on the red carpet"

"Li Zongsheng, Luo Dayou, Alan Tam and other music veterans appeared on stage, and the lineup of Tianlai Awards guests was incredible"

"..."

The attention-grabbing news headlines and hot searches have made the Tianlai Awards very popular. With the appearance of a new award, it has stolen all the limelight in today's entertainment industry.

People who were not very interested in this award also came to take a look, some just to see the celebrities, and some really looking forward to this new award that Cao Xuan worked hard to achieve.

At seven o'clock in the evening, the red carpet ended and the awards ceremony officially began.

Many people who flocked to the live broadcast room followed the camera to watch the guests in the audience, and felt that none of them were unknowns. The number of celebrities present was dizzying.

The Hundred Flowers Awards at the beginning of this year was also spearheaded by Cao Xuan. It was already considered a grand event in the entertainment industry, but it could not be compared with today's Tianlai Awards.

This is truly a super collection of Chinese music circles!

It was even better than the 100-Star Charity Concert to Fight SARS organized by Cao Xuan in 2003.

At that time, Cao Xuan had just become the number one Chinese speaker. In addition, due to the special period of SARS, his own face and the official call, there was a big drama where all the heroes bowed down.

At that time, no one in the new generation could stand up to Cao Xuan. Even if they felt dissatisfied, they had to admit defeat. However, the seniors were more interested in the reputation of Cao Xuan, a younger generation who was in the limelight, so they were not afraid of him.

Times have changed, and now many years have passed. Cao Xuan is no longer the frivolous person who just came to power back then, but is the undisputed overlord of the music scene and the godfather of the entertainment industry.

Even those seniors back then couldn't show off in front of him. They said they were here to show off their face, but in fact they didn't dare to offend him at all and just obeyed him.

Now that Cao Xuan issues a summons order again, he can use much more resources and face than before.

At today's award ceremony, the group of people sang "Welcome to the Capital" again. All insiders and melon-eating people who saw the list, the first thought was to give Cao Xuan a thumbs up.

"Haoheng!"

………

The hosts of the Tianlai Awards are He Dan and Liu Yan, who are also the most popular male and female hosts today. They are very familiar with this kind of occasion, and they are full of witty words and methodical.

Cao Xuan sat in the middle of the first row of the audience. He is the vice chairman + person in charge of the organizer Music Association, and also serves as the chairman of the jury of this year's Tianlai Awards.

It can be said that it is the C position among C positions. Not only does it attract attention, but it also serves as the leader and founder on stage to deliver a speech for the first Tianlai Awards.

Leaders' speeches have always been a controversial part of similar occasions and are basically ignored by everyone, but today they became the highlight of the show.

When Cao Xuanshi stood on the stage and gave a speech, the number of shots and the concentration of the audience both off and on the stage could make other people with related experiences envious to death.

Facing the attention of so many people, Cao Xuan, who has experienced many battles, did not show any stage fright and delivered his speech without writing.

The first is to thank the guests, and the second is to introduce the germination and promotion process of the award, which is nothing more than a slogan with high intentions, and to thank all the supports.

Time was limited, and Cao Xuan was not in the habit of making long speeches, so he quickly came to the conclusion.

“...I don’t want to say that the Teana Awards will become China’s Grammy in the future, but I hope it will become the most valuable award in the Chinese music scene. All singers and musicians will be proud to win the Teana Awards and set a benchmark for the Chinese music scene. , make a contribution,”

Cao Xuan made no secret of his expectation for the Tianlai Award and said he was very ambitious!

He put in so much effort, time and energy, even. I invested all my reputation and face into it to support the big banner. I didn’t want to get a mediocre award. My goal was to win the first award in the Chinese music industry.

This matter is not simple, but it is not an impossible task either.

The Chinese music scene has become increasingly declining in recent years, and music awards have also had a hard time.

Xiangjiang's Golden Melody Awards have been reduced to a self-entertainment for the Xiangjiang music scene. CCTV's MTV Music Festival is also half-dead and has even been suspended for several years. The influence of other chart awards is average and is classified as a pheasant in many people's minds. prize.

The only one that still has some old foundation is the Taiwan Golden Melody Award. As long as it beats the other party in the Tianlai Award, it will be the first in Chinese.

The Taiwan Provincial Golden Melody Awards has been established for more than 20 years, and its influence and gold content cannot be shaken in a short time. However, the Tianlai Awards have a strong foundation and a large scale, and there are too many cards to play.

Apart from other things, the Taiwan Provincial Golden Melody Awards were originally scheduled to be held at the end of June. Now the Tianlai Awards are so popular that they have organized an entertainment event, which has directly given the Golden Melody Awards a severe test.

Let's hold it as usual. With the guest lineup of the Taiwan Golden Melody Awards, I'm afraid the Golden Melody Awards won't bring any face or exposure.

Just bite the bullet and invite more guests. Not to mention the increase in expenses, the key is that someone is selling Boss Cao's face, and he might win the Golden Melody Award.

Maybe he goes around asking for favors, but ends up being compared even more miserably. The person in charge of the Golden Melody Awards is under great pressure, and his hair has turned gray...

Cao Xuan was not in a hurry, he just set a rough goal for himself.

Within three years, I can compete head-on with the Golden Melody Awards, and in five years, I can surpass them.

It doesn't look like it will take long, but considering the resources and connections at his disposal and the declining status of the Golden Melody Awards, Cao Xuan's estimate may be a bit conservative.

Cao Xuan's speech attracted thunderous applause from the audience. Regardless of whether they approved it or not, everyone would definitely cheer for Boss Cao's words.

After bowing and leaving the stage, Cao Xuan has completed most of his tasks today. For the time being, he can quietly watch the performances and awards.

………

When the Tianlai Awards were first established, the establishment of the awards was not complicated, and most categories were not much different from other awards.

[Best Lyrics] and [Best Composition] are regarded as creation awards, [Best Arrangement], [Best MV] and [Best Album] are regarded as production awards.

The original plan was to have a [Best Creator].

But later I found that it was a bit conflicting with [Best Lyricist/Composer], and it was difficult to distinguish the ranking and award weight from [Best Male and Female Singer], so I didn’t set it up for the time being. We will wait and see the situation in the next few sessions.

In addition to the above five awards, the singer awards also include [Best Male Singer], [Best Female Singer], [Best Group] and [Best Newcomer].

It seems normal, but in fact over the years, these singer awards have been split into pieces due to the division of pork, and various prefixes have been added, making it dizzying.

Now such a summary seems much simpler. What's more important is that for these awards, regardless of region, Hong Kong, Taiwan and the mainland compete as one. Even foreign singers are included as long as they sing Chinese songs.

There is also the [Top Ten Chinese Songs of the Year] created by Cao Xuan.

The selection scope of the Tianlai Award is not the entire natural year, but the second half of last year to the first half of this year. The word "annual" does not refer to all natural years, but twelve months calculated based on the starting and ending time.

From the perspective of gold content, the highest awards are definitely [Best Album], [Top Ten of the Year] and [Best Male and Female Singer].

Especially the last two, which are regarded as the main awards of Tianlai Awards, are bound to make the top ten Japanese singers and singers of the year a hot news and increase the influence of the awards.

The total number of awards is not many, but Cao Xuan very smartly separated the "Top Ten" of the year, revealed the secrets of each song one by one, and coupled with the 10-12 matching performances, it was able to hold up an award ceremony steadily. .

The first award was [Best Newcomer], and the award guests were Chef Xie and Wang.

There are too many big names today, and the guest performers are not bad, but the ones who can go on stage to award awards are all first-line artists or above. If they are less famous, they will not get the chance at all.

In the first Tianlai Awards, the outside world still pays some attention to the "Best Newcomer" category. The nominees are probably those who have achieved good results or are relatively optimistic in the industry, and may be another new star in the music industry in the future.

There are 5 nominations for each award, and the selection range for [Best Newcomer] is not strict.

There is no strict criteria such as whether it is the first album/single. In theory, as long as you are not well-known and have not debuted for a long time, you will be given a chance to participate in the selection, and 5 groups of finalists will be selected.

——Because of the popularity of "Youth Training Manual", TFBOYS became a newly popular boy group.

——Deng Ziqi, who has strong strength, has begun to enter the mainland market, and has achieved some small results.

——Huo Zun, who made his debut in "The Voice of China" with an ancient song.

——Chen Li, a unique and original singer who became popular on the Internet with "Inflammable and Explosive".

——Zhang Bichen, the last champion of "The Voice of China".

It can be seen that the selection range is very broad and there is no clear direction. Some are popular, some have first-class creative ability, and some have strong singing skills.

The judges' scoring is also a comprehensive judgment, each with its own tendencies. Although there is inevitably some subjective consciousness, it is generally fair.

Previously, many people speculated that the winners were either TFBOYS, who are rapidly rising in popularity, or the two from "The Voice of China".

But the final answer was revealed, which surprised many people. The winner of the first Tianlai Award was Deng Ziqi.

When the camera shot over, the girl was stunned, her eyes widened, like a squirrel that had been robbed of a tree hole...

Indeed, considering all aspects, her chances of winning the award are the lowest. Even Chen Li has Internet popularity and popular masterpieces, not to mention she is a Hong Kong singer.

It has been widely rumored that Boss Cao suppresses Hong Kong and Taiwan artists to some extent. No matter what you think, the chances of the others are greater, especially Zhang and Huo, who are half direct descendants.

But no matter what, when the award was announced, it was impossible for Deng Ziqi to refuse it. She went on stage to accept the award and cried like a tearful person.

This is quite impressive. After all, it is a new award, and its influence and gold content have not yet been reflected. Even if someone wins the award, they will be happy and happy, but they will not burst into tears. Her cry will be remembered by many people. .

The [Best Newcomer] awarding is over, and the first "Top Ten of the Year" will be presented soon.

After chatting and joking with his old friend Qiao Zhenyu, Gao Yuanyuan announced the answer——

"The first Tianlai Award top ten song of the year is..."Finally Waiting for You" Zhang Liangying, congratulations."

The applause continued, and Zhang Liangying herself was a little surprised.

She has gained a lot in this year's Tianlai Awards. Not only was she shortlisted for "Best Female Singer", she also won a "Top Ten of the Year" song. Today's trip was not in vain.

Looking at Zhang Liangying delivering her acceptance speech on the stage, Cao Xuan applauded gently.

This person can be regarded as a member of Fanxing. He debuted after "Tomorrow's Star" that year, but later Fanxing couldn't stand it anymore and joined Huayi's sect.

Huayi's music resources are definitely not as good as Fanxing's, but she couldn't resist her going to Huayi and directly became the first sister (singer). Her choice to leave was largely due to the pressure from Gu Miaomiao and a few people above her.

I would rather have a chicken head than a phoenix tail!

It was not a bad thing for her to leave Fanxing. Huayi's resources were focused on her first. She had been working steadily in the past few years, and she had barely managed to reach the position of a first-line singer.

There was a small explosion in the past two years, but this time it caught up with the Tianlai Awards and made a big splash.

Cao Xuan was still very pleased. After all, she was trained by Fanxing, and there was still a half-teacher friendship between the two. He watched her transform from a little girl into a butterfly with her own eyes.

Cao Xuan's family couldn't hide their happiness that their child was going to be successful. Especially when Zhang Liangying thanked him and his old club Fanxing in her speech, Cao Xuan smiled even more happily...