Lisko’s American Life

Chapter 1123: The price increase was successful

After all, for Lucas, earning less money is better than nothing, and in the face of price increases, he can also increase the price to satisfy his own profits.

The reason why I didn't agree with David's request to raise the price was mainly because I wanted to earn more. Seeing that my plan was in vain, I immediately changed my attitude.

After all, outsiders may not understand very well. For their insiders, how much profit a potentially explosive beer brand can bring to them, and it involves brand agents throughout Germany, this is completely acceptable. It's a monopoly business. In the past few years, he has directly doubled his net worth several times by relying on the beer from Li's Ranch. If all these profits are gone away from him, the other party can easily find someone to replace him, then he will find someone People can become a joke in other people's mouths.

As a shrewd businessman, the first characteristic you must have is to be able to bend and stretch. Maybe a competitor who is facing each other with swords one second will become a close partner the next second. For a person like him, there is nothing in the world. The relationship is eternal, as long as there are interests, even if it is to let him have a drink with the enemy who killed his father, it is not completely impossible.

Seeing that the other party's attitude changed too quickly, David was still in a state of confusion. My original idea of ​​changing the agent was completely in vain, but I was able to raise the price smoothly and complete my main task goal, which is also a relatively happy news.

In fact, the most difficult thing to do with this kind of price increase is the first one. As long as one is settled, the rest will follow the flow. If the first one is not settled, the next negotiation will change. It was very difficult and hard.

After all, people themselves have a herd mentality. As long as someone takes the lead in doing these things, it will be easier for others to accept it. Moreover, after raising the price, as agents, they can also raise the price indirectly. This approach does not have any actual damage to the interests of the agents. If you really have to pay more for the price increase, instead are the final consumers.

For consumers, if they can pay more to drink beer with a softer and more mellow taste, it is also within the acceptable range.

David reluctantly signed an order contract with Lucas for next year. Compared with previous years, this time Lucas’s order quantity was much more conservative, and the order share almost only kept up with the previous year’s. 2/3.

After all, every increase in the price of an item represents a drop in sales. Some consumers naturally accept the fact that the price of the item is increased very smoothly, but some consumers may abandon the brand they have always liked and turn to other people's homes. In the arms of the beer brand, in order not to make the final balance of his purchase share, Lucas still intends to wait and see the specific situation for a year. If the outside world is still so eager for this beer brand, then he will sign again next year. When this contract, it will definitely expand its share accordingly.

With Lucas taking the lead, other customers had detailed discussions and discussions with David when they were pulling goods. After the entanglement and negotiation of one party, they finally recognized the facts and news of the price increase next year, and are ready to go back to formulate detailed price increase slogans and sales strategies, so that consumers in their responsible areas can more easily accept this temporary proposal.

It is even necessary to appease the resistance of the sellers below. If these sales elites who are directly responsible for facing consumers are lost, the sales of beer brands will become very difficult.

However, everything went relatively smoothly. By the time the last customer completely took away the share in the warehouse, the entire barn that was full was instantly empty, leaving only about 50 boxes in the last row. Left and right beer storage, these are the perks of the ranch as well as the share of all cowboys' daily drinking.

At the same time, David not only received a large batch of orders for next year's beer sales, but also the ranch fund account that became instantly enriched.

For employees, the happiest time of each month may be the time of salary payment at the end of the month, and the happiest time of the year is when they receive year-end bonuses.

The same is true for operators. The happiest time of the month is to calculate the specific revenue for the entire month and the net profit that can be at their disposal. In addition to all confirmed orders, the necessary financial stimulus is also indispensable.

Already accustomed to spending money, David, who was busy at the same time planning carefully, suddenly became rich, and there was a sense of pride in his heart, in addition to allocating the funds that he needed to control next year. The rest can be considered as the result of his hard work for a whole year. Although the bonus that can be shared is only a drop in the bucket compared to this large amount, it still can't stop him from working hard for a whole year for this amount of money. .

All the cowboys in the entire ranch had harvest smiles on their faces after being exhausted just now~www.wuxiamtl.com~, and this feeling and stimulation was even more comfortable than when harvesting rye.

"Okay, today there is a celebration party at the ranch, everyone went back to rest for a while and then started to prepare. Today, there is unlimited supply of meat and drinks. We celebrate that the drinks from the ranch were delivered to customers safely. We also thank all of our staff for their work. Years of hard work and hard work for this goal and result."

With a big wave of his arrogant hand, David ordered the decision he just made to all the cowboys sitting on the ground. As the actual manager of the ranch, he still has this right, and today is a rather special day. There is no better way to release than a party can vent everyone's emotions.

Living in the country of the United States, it is necessary to get used to the hosting and occurrence of parties. This thing itself is to vent people's repressed emotions. You can find a better reason to hold a party anytime, anywhere. For example, if you move today, get married on your birthday today, or if your good friend has achieved some major success, let's say the neighbor's house of dogs gave birth today and can use it as a reason to throw a party.

For people, the reason for the party is not very important, as long as there is a place and a place where they can be completely released and free, it is enough.

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