Losing Money to Be a Tycoon

After calming down the emotion a little, Pei Qian clicked on the promotional CG of Ink and Cloud Smoke.

The whole CG is the traditional Chinese ink style.

A little ink smudged on the pale yellow rice paper and turned into a black cloud. Between the gathering and disengaging, a ferocious beast was born, circling open teeth and dancing claws in the sky, and a cloud of dark clouds covered the distance. China's ancient city pool...

At the same time, an old, deep narration sounded.

"According to legend, in ancient times, China had a resentful beast called a nightmare. There are rumors that nightmare beasts can weave dreams and feed on negative emotions such as human fear, hatred, despair, and resentment. "

Along with the narration, the CG screen of the game began to change constantly. The nightmare beasts were hidden behind the dark clouds in the sky. Numerous strange-shaped monsters were spawned into the world.

A scholar realized that he was trapped in a dream, and he held scrolls in his left hand and ink and ink in his right hand, and began to defeat the monsters in his dreams with his power of painting and calligraphy. He wanted to find the nightmares hidden in the dream; The ground breeds demons to block scholars.

Countless demons rushed to the scholars. The scholars splashed ink and drew a large stone on the scroll. Then the brush gently waved. The huge stone immediately appeared over the monsters and smashed them down, smashing these monsters into plumes of black smoke.

The monsters also lifted the falling rocks and huge trees between the cliffs and threw them at the scholars, but the scholars waved their brushes to wipe these foreign objects out of thin air.

The pen and ink are vertical and horizontal, and the black mist is scattered. The scholars and monsters start a fierce battle. The narration also tells the story background of the entire game...

This promotional CG is actually not complicated. It is not the kind of CG that is so fine that every hair and pore can be seen. It is not even comparable to the promotional video of the GPL spring season.

But the beauty of this video is that it fits perfectly with the game itself.

"Ink and Cloud Smoke" is a horizontal 2D game, not a big investment in 3A masterpieces, and it is a Chinese style game, related to calligraphy and painting elements, so it can be said that it is just right to use this ink and wash style CG to display it. .

Not only can it highlight the characteristics of the game itself, but also reduce the difficulty of production.

In the updated demo DEMO, although it is only two small levels in the game, the game time is only about ten minutes, but it shows the core gameplay of the game.

Based on the operation mode of the traditional 2D horizontal version of the game, the movement, jump, two jump, attack, defense and other operations are all in addition to calligraphy and painting skills.

After clicking the drawing skill, the game screen enters a stagnation state, and time passes at a very slow rate. Players can choose to erase scene elements in the game, or create props by drawing specific shapes, such as drawing circles to create large stones, and Drawing polylines can create lightning and so on.

But this also determines that the game can not be played with the handle, only with the keyboard or mouse or touch screen.

The official obviously also intends to use the two platforms of computer and mobile phone as the main battlefield, promising players will first go to the computer version, and then to the mobile version.

It stands to reason that the mobile version will be more comfortable to operate, but after all, there are more independent gamers on the computer version and it is easier to develop, so it is still the computer version first.

...

After watching the promotional video and the demo content of the game, Pei Qian looked serious and was facing the enemy.

No wonder so many people are pre-ordering, it really looks very reliable!

The domestic independent game player group is originally one of the most supported groups for domestic games. "Ink and Cloud Smoke" is a Chinese style game. It also combines traditional cultural elements such as calligraphy and painting with the game, which is obviously more pleasing.

It's just... DEMO of this game alone can play such a good publicity effect?

Is this unscientific?

With a bit of confusion, Pei Qian again clicked on the promotion video on the game's details page.

...

The beginning of the video is in a dark room.

A child in shorts and a white harness vest is hiding under the quilt under the dim light of a flashlight and flipping through a game magazine.

Suddenly, footsteps came from outside the door, and the child quickly turned off the flashlight, and lay down instantly, hiding the magazine under the pillow, pretending to be asleep.

As soon as the camera turns, the time becomes daytime.

The parents are not at home, the children carefully turn on the computer, the screen is a domestic stand-alone game with a strong mosaic style.

The child put the game magazine aside and carefully played against the strategy above.

Suddenly, the clock on the wall started telling the time. The child shut down quickly, and took a wet towel to cover the head of the computer monitor, then quickly returned to his room, opened the school bag, took out the work, and finally put away the wet towel.

After a period of time, the anti-theft door opened, and the child’s father came back, touched the computer monitor, then looked at the child who was studying hard, and turned his head to do his own thing.

The camera turned again, and the elementary school students became high school students. Although they changed different actors, they could still recognize the same person through their costumes.

In the smoky Internet cafes, there are some peers playing various online games around him. Only he is still playing a domestic single-player game, but it is the same game he played in elementary school. There is no change.

Some people laughed at why he was still playing this old-fashioned game, he just laughed and said nothing.

The camera changed again, and high school students became adults. It was late at night, in the dilapidated and messy rental house, he was facing the computer screen and seriously making games with the game editor.

The messy room and the clutter all over the place are all hinting at his poor state, but he is still busy in front of the computer with enthusiasm.

However, during the day, a violent knock on the door woke him up.

After returning to the room with a bill collecting rent and utilities, he remained silent for a long time.

In the end, he glanced at the computer screen somewhat reluctantly, turned off the unfinished game items in the game editor, and then opened the resume.

After sending job resumes to several companies, he habitually moved the mouse to the game editor, but hesitated again and again, and finally failed to click.

As the camera turned, he opened the closet, turned over to the suit he hadn't worn in a while, and stood in front of the full-length mirror to look at himself.

In front of the camera, he was wearing a neat suit and a proper hairstyle, but his eyes were a little dignified, but he looked blankly at the image in the mirror.

In the mirror, he was still wearing a white camisole, shorts, and flip-flops. His hair was messy, but his face was full of smiles, and his eyes were full of hope.

The two images form a sharp contrast, suggesting that he still wants to be an independent game producer.

Finally, he sighed softly, picked up the resume printed on the table, and prepared to go out to apply for a job.

However, at this moment, he found a golden invitation letter in the letter box at the door with the words "Fat Road Plan" written on it.

Finally, a hopeful smile appeared on his face.

...

The promotional video is over here. Although the detailed description of the poor plan has not been introduced in detail, the significance of the poor plan has been pointed out.

As for the plot behind the video, most people can also make up for it: this independent game producer has got the money and can continue to stick to his dream, giving the unfinished game project to the completion of the production, for the development of domestic independent games Add bricks and tiles.

This game promotion video was shot and edited in a short time.

Emperors have many old buildings full of the style of the last century. Many video game stores in small alleys also keep game consoles and brain computers. Coupled with filters with a sense of age, they directly arouse many people’s childhood memory.

The content of the video is full of details.

In the era when home computers were just beginning to gain popularity, domestic stand-alone games were also developing rapidly.

Newsstands next to the school will sell a lot of game magazines. At that time, for many students who did not have much time to play games, buying a game magazine can read it repeatedly. Even if I haven't played it at all and I can't buy the game inside, I still see it with relish.

Before your parents return home from get off work, they secretly turn on the computer to play games, but we must remember to use a wet towel to cool down in advance, otherwise the parents will be exposed when they touch home, and they will inevitably meet a violent storm.

With the rise of Internet cafes, online games have also developed rapidly, but domestic stand-alone games at this time have gone downhill.

The protagonist in the video likes domestic stand-alone games. UU reads www.uukanshu.com but the domestic stand-alone games have broken down. When other students play online games, he is still stubbornly playing the domestic stand-alone games a few years ago.

In the end, he became an independent game producer and wanted to fulfill his dream. But because of life constraints, I have to make difficult choices between ideals and reality...

All of this content strongly resonates with people watching this video!

After a little searching on the Internet, Pei Qian instantly understood why the game "Ink and Cloud Smoke" got so much attention in a short time.

Its DEMO is very fun, and it is only one reason. The more important reason is that the promotional videos of "Ink and Cloud" and the poor plan have been uploaded to the Ellie Island website, causing a warm response!

On several video platforms such as the Ellie Island website, the promotional video of the poor plan has been pushed to the forefront of the game area, and the popularity is still rising.

In the barrage and comment area, many independent gamers of diving were all blown up.

"This video made me cry! Isn't this kid me? It's just that I have given up the path of making games..."

"The first time my parents come home from get off work is to touch the computer, which is too real! It is unified across the country?"

"Hey, the scene of the Internet cafe is really sad. We who like stand-alone games are all different. When we were young, domestic single-player games were in full bloom. As a result, there were only online games left in the market, hey."

"Actually, it's okay, now it's a little slower, and there are more independent games."

"Compared with foreign countries, it is still far away!"

"Is this ‘Bad Path Project’ specializing in funding domestic independent games? That’s really meritless! For this part, you have to support it well!”