Rebirth: From Internet to the Sea of ​​Stars

Chapter 397

Jiang Lai came to Kyoto for this acquisition. They discussed it as early as the beginning of 2008. Of course, that time was just a vision.

However, now that guy in Wanchi has taken Starbucks and Pizza Hut, as well as newly opened tea shops and fast food restaurants, and has begun the road of expansion.

These are all fast-moving consumer goods, no matter what the financial crisis or whatever, these things will be consumed, and fast food restaurants are doing better because of the financial crisis.

Although Su Cheng has been very busy during this time, it is finally the turn of the alphabet.

It can be said that my family has completely stood up, and within three years, it will be able to become a global giant company.

Take a look at its business, such as farming and animal husbandry bases, beverages, convenience stores, logistics, fast food, tea shops, Pizza Hut, Starbucks, convenience food and so on.

It has formed its own core business, and it can be said that the next step is to develop steadily. If there is any good acquisition target, you can start with it. It is enough to use your own operating profit.

After all, the initial investment was made by Su Cheng himself. It can be said that a lot of money was left for my family.

And now it’s finally the turn of the alphabet.

Speaking of, the development of the alphabet is also quite good.

Teenager clothing stands out in the country, and Hanfu is even more dominant. There are also several companies under the sports brand. The development in the past two years is also quite good. In addition, the establishment of daily chemical 323 and beauty and cosmetics as well as the luxury that are ready to be completed through acquisitions Product department.

The big frame has been set up, just wait for it to be filled in. It can be said that everything is ready and only owes east wind.

This time I came to Beijing because of Su Cheng’s call. Su Cheng only said one sentence on the phone, “The time has come, your east wind is here!”

She immediately arranged the company, and Pi Dian Pi Dian came to Kyoto.

When Su Cheng put the list in her hands, she was shocked.

“The first one, Tiffany, a well-known jewelry watch brand, famous for its diamonds.”

Jiang Lai smiled and said, “Is it a good acquisition? What is your estimated price?”

Su Cheng took out a notebook again, “Look at the first page above. That is a basic introduction. What I want to say is that a part of the group’s shares may be given, and of course, the brand’s shares must also be given a part. After all, the founder Family!”

In the previous life, in November 2019, LVMH agreed to acquire Laomi jeweller Tiffany & Co. for USD 100 million (approximately RMB 114 billion).

For the current price, emma, divide this price by 4.

“4.8 billion dollars? Is this the final estimate?”

Su Cheng nodded, “It’s about the same, we must receive it in full, but the actual cash is estimated to be between half and two-thirds, and the rest will be settled by shares. In addition, there is a jewelry brand Baoge Li, for these two companies, I have prepared 7 billion dollars! Plus a part of the shares.”

Jiang Lai smiled and looked at Su Cheng, “Then our alphabet, how much do you value?”

Su Cheng smiled and was very happy, “Don’t worry, they won’t have too many shares, at most around 2 o’clock. The other is probably the same. In addition, I will let go of some of the shares. After all, this is a luxury company and still needs a certain background. Only if we have enough partners can we move forward better.”

“In addition, Wanchi is the same, but the company’s shares will not be reduced too much, probably around 20 points. Don’t worry, I will always control the controlling rights.”

“That’s good!”

Jiang Lai was obviously relieved, to be honest, she was really worried about this step by step until now.

Fortunately, she has known people for many years, otherwise she would not have such trust, and now whether it is Jiang Jiaqiao or Jiang Lai, they all consider themselves to be part of the Su family lineage, oh, also add a Wanchi .

“What we need is a new luxury goods group. It is impossible to have only a few brands. These are other acquisition targets. You should take a look first.”

“Hermes?”

Su Cheng nodded, “Their bags and perfumes are excellent and can make up for our shortcomings.”

“Prada?”

In the previous life, Prada was worth hundreds of billions of Hong Kong dollars in 11 years, with a market value of tens of billions of dollars. In 2008, it is probably worth between 5 and 7 billion dollars.

“Chanel?”

Su Cheng smiled, “Why? No confidence? Don’t look at the reputation, but it’s actually very easy to start. However, we don’t think about the complete holding of these companies, but absolute holding can still be achieved, but for sure To be a relatively parallel management organization.

If it is reached, the acquisition, you think about it, bags and perfumes, we are also top in the world! ”

“Armani and Versace?”

Jiang Lai was really shocked by Su Cheng’s ambition.

“This… isn’t it easy to do?”

Su Cheng nodded, “It’s all family-style, but now is a very good opportunity to be bold!”

“Of course, there are Patek Philippe, Rolex and Saint Laurent, these three are also very good targets.”

Jiang Lai rummaged through the list again, and asked, “Alcohol and beauty?”

“Liquor, yes, Romani Conti and Lafite. As for the domestic wine, I have already contacted them.”

“As for the beauty brands and daily chemical products, we do it ourselves. Because there are new breakthroughs in the laboratory, you will know when the effect comes out. Of course, it will be officially launched in mass production by the end of 2009. This is for sure, the rest of the time is for your integration.

Isn’t there another Saint Laurent? ”

Jiang Lai sorted out his thoughts. If these acquisitions are really achieved, it would be:

Sports brands: Peak, Anta

Own brand: Huili, Alphabet Apparel,

Daily cosmetics: Saint Laurent and self-built brands

All categories of luxury goods: Hermes, Chanel, Versace, Armani, Prada.

Red wine: Romani Conti, Lafite, Zhang Yu

Watches: Patek Philippe, Rolex

Jewelry brands: Tiffany, Bulgari

“Is that so? This is our future arrangement?”

“Plus an Omega, we are going to form an alliance with Swan Flag, and this is their bargaining chip. Of course, there are still many places where we have to cooperate in the future.”

Jiang Lai was a little puzzled, “Will Kering sell Saint Laurent? After all, Gucci is their core brand, which was acquired by Gucci.”

Su Cheng shook his head, “This is just a small brand, and its current value is only 2 to 3 billion dollars. If it weren’t for a brand to establish a beauty brand, I wouldn’t even buy it, but we still need it. The talents in this area.

However, I want to tell you that our technology, I can say this, is the existence of black technology! ”

“Although we mainly rely on acquisitions, our own brands cannot be discarded. Free light luxury brands must also be built, and brand strength will gradually form. We must pay attention to this aspect. Private brands cannot be discarded. of!”.