Reborn Entrepreneurial Giant

Although Qiancheng CS8 has been unveiled, it is still a long way from mass production. On the one hand, it is due to system optimization, and on the other hand, it is due to production capacity. The new factory of Qiancheng Motors spent money to buy time, and it will be completed soon, but the mass production time has not yet been determined.

I have to mention a negative case here. BYD Auto sold 450,000 cars in 2009, so the ambitious boatman set himself a goal of selling 800,000 cars in 2010.

Then, in 2010, there was a famous withdrawal from the network, and the target was lowered to 600,000 vehicles. After the data was released this year, there were only 520,000 vehicles, a year-on-year increase of 16%, far lower than the industry average of 33%.

Why is there such a result? BYD Auto sold 277,000 vehicles in 2008, which has doubled for several years in a row. What does this mean? The number of employees has increased sharply for several consecutive years, the pre-job training is insufficient, and the internal management system is finally unable to support it. Then the delivery capacity declined, the product quality got out of control, and various problems broke out one after another...

Somewhat similar to 2022, sales will increase by 152% to 1.86 million vehicles, and the number of employees will increase from about 290,000 to about 600,000, directly doubling. Normally, an excellent entrepreneur will not repeat the same mistakes. There is a limit to the ability to manage. After all, employees are not machines, and humans will make mistakes.

BYD began to decline in 2010, and it was not until 2021, ten years later, that it surpassed last year's sales of 520,000. Among them, there are problems in channels, products and quality, which are also related to their good reverse engineering and lack of forward research and development capabilities.

After the financial report of Qiancheng Automobile was released, many media discussed the difference between the two companies. It is clear that the delivery cycle of Qiancheng CS6 is very long, and some consumers have waited for up to three months. There are many negative comments in the market. You can see the comments from the media: BYD Auto The bull market is broken, and the dawn of Qiancheng Automobile is emerging...

Isn't this typical discrimination? Qu Li said it was very fragrant.

It is not without reason that the media gave such an evaluation. Honor’s sales have increased by more than 100% for several years in a row. Last year, it sold about 60 million units of various devices, and its product delivery ability is comparable to that of Apple. There were no large-scale product quality problems in such a large delivery, and the sudden increase in the number of employees in the company did not cause management confusion.

Many media reporters made sarcastic remarks and suggested Chuanfu and Qu Li to study management and marketing: "A mediocre SUV like Qiancheng CS6 can be sold out. Qu Li's ability to fool around is unparalleled in the world. Mr. Wang can achieve three achievements in a year. Selling 1 million units..."

Qiancheng Motors is a traditional car company, and there are not many people who can explain it to Qu Li. He didn't see it himself, so he naturally wouldn't confront the trolls.

BYD will definitely not be able to learn Glory, Glory has high educational requirements, even newcomers in the sales department start with a college degree. High income and high requirements have given employees few opportunities to make mistakes in recent years, and they have been fired at every turn. Under high pressure, Glory employees are much more able to bear it.

Why are you talking so much about BYD? Of course it’s not for Brother Black Boatman. Qu Li still admires him. The key is that Qu Li is thinking about BYD cars. Not to mention the problems he is facing, some things happen logically.

Don't get it wrong, Qu Li never deceived himself.

Qu Li made some things simple. The Cheetah Hengyang factory was not easy to build, so Cheetah Feiteng could not find a place to produce it. At this time, BYD's Xingsha factory had already been built.

Going back to what I said earlier, BYD Auto's channels have been disintegrated, internal management is out of control, quality control and other problems are numerous, expansion is impossible, and the Xingsha factory is temporarily unusable, so can Cheetah cars be rented?

Why does Qu Li care so much about Cheetah? Of course, it is for future cooperation. Qiancheng Power, that is, the engine jointly developed by them and the German FEV company, is about to produce results. First of all, it is a small-displacement engine, which is very suitable for the second-generation Wuling Hongguang, um, the Cheetah Feiteng.

The displacement selection of Qiancheng engine is similar to that of Chery, except that there is no diesel engine, and the focus is on 2.0 and below, which is a very clear goal.

Speaking of hybrid, Beijin also has research. Of course, the direction of development is mainly electric, supplemented by gasoline. Qu Li revealed all the ideas he knows about BYD's DMI. Even if he does not build cars, he must apply for international patents to avoid competing with Honda. A patent dispute occurred.

Another digression, Qu Li Juzhong introduced that Cheetah contacted BYD, and the boatman went to Xingsha to meet Qu Li.

"It's not necessary. If you don't want to cooperate, just refuse." Qu Li thought that Brother Boatman didn't want to cooperate with Cheetah.

"It's not about this matter. It's okay for Cheetah to rent the Xingsha factory. I'm here to ask you a question." Brother Boatman

"Ask me for advice? I'm flattered by you." Qu Li knew that Brother Chuanfu didn't like him at first, and he cooperated with Glory because of the good conditions, so he wanted to take a gamble. Later, Glory's requirements became more and more stringent, and he was dictating every link of production, which made the boatman very unhappy.

"That's right, Jumei and Glory have tens of thousands of employees, how do you usually manage?" Brother Chuanfu

"Of course it is process management, OKR and KPI are combined for assessment..."

"Specifically, can you explain it?" Brother Boatman

"The purpose of the process is to improve the standardization and order of the business..." Although the boatman felt that he was in a hurry, he still explained it seriously.

"How did you implement the process?"

"The first is to be familiar with the business, to know why, and then to be informatized..."

The two communicated with each other attentively. Brother Chuanfu did not expect Qu Li to have such a deep understanding of management, explaining some complicated things in simple terms, and a few hours passed quickly.

"How do you maintain high efficiency when the company is developing rapidly?" Brother Chuanfu asked again

This problem is more abstract. The rapid development of enterprises will cover up many problems. Only when the tide recedes can we know who is swimming naked. Jumei seems to have no problem now, but it is hard to say whether there will be problems after the industry slows down. Qu Li himself didn't know whether Jumei and Glory were efficient or not.

"Isn't that a good question to answer?"

"I haven't considered this issue. Jumei focuses on efficiency in the e-commerce retail department, and some departments focus on creativity. We have been recruiting people, but the standards have not been lowered, so we have not been able to recruit people. Is this efficiency? ..." Qu Liduo said a few words, in fact, Jumei still has many labor dispatch employees

"What is your middle stage? Do Jumei and Glory have middle stages?" Brother Chuanfu

There is a person who inquires about Zhongtai, these people will not be fooled by him, think Zhongtai is some kind of secret weapon, right? Then should we popularize "empowerment", won't domestic enterprises be spoiled by him? Qu Li was a little nervous, after all big men like Brother Boatman came to "study".

"Zhongtai, it also depends on the situation..."