Reborn Entrepreneurial Giant

Chapter 470 Make a profit again next year

In order to reduce wind resistance, Qiancheng Geometry finally decided to change it to a closed center grid. Only a local tyrant like Qu Li who is not short of money will change it like this. I really thought that there is no need to spend money on car molds. If it is changed here, will it be possible? Affect the strength of the overall structure? Uh, probably not.

Fortunately, there is no mass production, and now it is semi-manual. Qu Li discussed with them the idea of ​​integrated casting of automobiles and reducing parts. There is no doubt that this is an innovation in the automotive industry, but there are great restrictions. First, the technology must be mature in all aspects, and then the cost.

Qu Li's idea promoted the brainstorming of this group of engineers. Integrated die-casting is not possible for the time being, but there is a way to balance it, that is, a modular platform for mass production of general parts. Volkswagen has a modular strategy in 2000, and by 2012 In 2018, there was a masterpiece MQB platform.

The modularization of automobiles is also a basis for Quli's Internet thinking to realize the high-speed iteration of future fuel vehicles. It is almost impossible to realize without modular platform design.

However, the modular platform design seems to be suitable for "car sea tactics", and Tesla's integrated die-casting is more suitable for high-quality goods. It stands to reason that individual needs should be the majority, but the hot sales of IPhone and Tesla cars seem to prove that consumers don't care " Zhuangshan".

But Qiancheng has no choice. Anyway, Qu Li’s idea is definitely not working for the time being. So, do electric vehicles need modular platform architecture? This is also related to sales volume. To put it bluntly, less than 100,000 vehicles are sold a year. Is it a bad idea to waste this money? Moreover, the iteration of electric vehicle products has evolved from mechanical iteration to software iteration. It seems that Tesla's integrated die-casting, chassis battery integration and other standardized technologies represent the future.

You said that it is too unreliable for a junior high school student like Qu Li to make decisions with these increasingly professional technical directions, but he is not reconciled to letting others decide. So, of course, it is to develop a modular platform for fuel vehicles.

Toyota is famous for its lean manufacturing to reduce waste. Volkswagen is a modular platform technology. It can be seen that this technology is not simple, so it needs the participation of Qiancheng Beijin Company. Although this company has shares in Glory, both companies are Quli If you decide with one word, how can you give them a chance to argue.

Take people back to Xingsha, strengthen the development team of Qiancheng Automobile platform, and learn about the sales of Qiancheng CS8 by the way. The reservation of Qiancheng Geometry is simple. It is not bad to have an order a day on average at home and abroad. After all, the delivery will wait half a year later, and it may longer.

"Qiancheng CS6 sold 12,000 units in August, and Qiancheng CS8 sold 5,000 units." Lu Tao is very satisfied with this result, and the monthly sales exceeded 1.5 billion.

"Qiancheng CS6 was last year's car, why is the sales getting better and better?" Qu Li couldn't believe it, it was a bit abnormal

"Maybe because Qiancheng CS6 is often out of stock, now it can be sold openly, and Qiancheng CS8 has a lot of praise, and some people believe that Tianming, the cost of opening a car of ours is far higher than that of the peers, and we sell high-quality cars..." Lu Tao, what he didn't say is Hot sale of SUV models across the country

"There are still many people who like the Glory KOS system and Klun..."

"That artificial mental retardation?" Qu Li really didn't understand, this thing is tasteless, and it also serves as a publicity stunt.

"Tianming, your request is too high."

"Intelligent cars have to wait until 4G networks become popular..." Qu Li has a clear understanding of this. Now that the network delay is so large, it is unrealistic to listen to streaming music in the car, and map data updates can do it.

"Glory's ADAS is still very good..." Lu Tao

That's right. Honor's solution integrates driving recorder, electronic dog navigation, and realizes functions such as adaptive cruise, automatic parking, and 360 panoramic view.

You must know that the 360 ​​panoramic view is a function only available in high-end luxury cars, and it has not yet been popularized in China. Honor's technology is not yet mature, but it was considered excellent in 2011. It is precisely because of these technical bonuses and a comprehensive comparison with peers that Qu Li agreed to sell Qiancheng CS8 at 250,000. Unexpectedly, some people said that the cost performance is very high. It sold 10,000 units in July. This is an exaggeration. The sales volume of no car in the market has exceeded 20,000. It's a pity that in August, the water was very serious, and only 50 million units were sold.

"Golden September and Silver October are here, this year we..."

"Sell well." Qu Li is not interested in specific goals, he just wants to see the results

"Both of our cars ranked among the top 10 SUV sales in July, and Qiancheng CS8 fell out of the top 10 in August, but the media and consumers spoke highly of us."

Qu Li took a look at the pricing of Honda CR-V, Volkswagen Tiguan, and Nissan Qashqai, which is close to that of Qiancheng CS8, but Qiancheng still has not surpassed the kings of these markets in terms of cost performance. However, Qiancheng CS6 has surpassed Great Wall Haval, Chery Tiggo, and BYD S6, which is good and acceptable.

It also uses Chinese characters for the car logo. Qiancheng and BYD were compared. Brother Chuanfu was hit hard this time. Most consumers think that Qiancheng’s car logo is good-looking, and BYD’s car logo is ugly, so the price is lower. BYD S6 is disgusted.

"Quli's aesthetics surpasses Wang Chuanfu's level..." Someone said this in a certain forum, and many people agreed. Although Glory's products are "not good in quality", they are really good-looking.

Some people also think that it is the difference between the two thinkings. Qu Li did positive research and development from the beginning, while domestic counterparts such as BYD insisted on "reverse research and development", and the best-selling F3 was imitated by Toyota Corolla. Lack of independent research and development capabilities and core technologies.

Others said: If it weren't for the glory subsidizing Qiancheng Automobile, Qu Li would have ruined it long ago.

There were more voices in the discussion, and only two mass-produced SUVs, Qiancheng Automobile, finally became the star of its own brand, driving the stock price to rise and the market value to exceed 15 billion.

The two cars are selling well, and the sales bring profits. The self-owned brand Great Wall Motor’s profit per car is about 7,000, and the unit price of Qiancheng Motors is higher, because there are only two cars. The overall cost may not be much higher than Great Wall, and the profit per car is close to 10,000. accepted. Some of this is due to the blood transfusion of glory, and the ADAS procurement is close to the cost price.

Through the research on Qiancheng's financial report, many people have discovered the secrets. The Qiancheng Beijin Research Institute is basically in charge of Honor, and the future geometry is developed by Honor.

Of course, there is a transfer of benefits, but Honor is listed overseas. This part of the investment is a lot for Qiancheng Automobile, and it is an acceptable price for the minority shareholders of Honor.

But even with such a high profit margin, Qiancheng Motors is still losing money this year. Not to mention the investment of Qiancheng Mitsubishi, this 300,000-capacity factory has invested a lot of money, including engines, positive R\u0026D system construction, rising labor costs, and restructuring of sales channels. , a variety of new car research and development, and the current modular platform.

Qu Li can make money, but he can spend it even more, which is a financial headache.

"We're going to lose a lot this year, let's make a profit next year." Qu Li also had a headache.

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