Rebirth: Back to 1993 as the richest man

Chapter 101 Occupying the Lucheng Market

Early the next morning.

Lao Wang Noodle House is just across from Xing Yao No. [-] Factory.

Chu Tianyao still eats Yibin Burning Noodles today, paired with a bowl of delicious and rich big bone soup, which is his daily enjoyment early in the morning.

"Old Wang, have another bowl of bean noodle soup."

The noodles in Chu Tianyao's bowl were not half full, and Jiang Hao, who was sitting in front of him, had already devoured the bowl.

Ever since Chu Tianyao started to reimburse this guy for his breakfast, Jiang Hao had to eat two bowls of noodles every morning before giving up.

"Brother Yao, according to what you said, all the coupons issued by the Oktoberfest have been changed. This will save us a lot of money."

Jiang Hao reported to Chu Tianyaohui while wiping his mouth.

Before the Oktoberfest, vouchers were always issued, because these vouchers have attracted many repeat customers to various restaurants, but also cut a lot of Chu Tianyao's profits.

Now, Chu Tianyao's vouchers for the Oktoberfest have been changed to Emgrand Nightclub vouchers.

As long as the guests who have come to the store to consume drinks, they can get the vouchers of the Emgrand Nightclub. With the influence of the Oktoberfest, even if there are only two days left, it can still bring a lot of traffic to the Emgrand Nightclub.

Of course, Chu Tianyao didn't do this for nothing.

Li Ziqiang promised that the nightclubs under his name, including the dozen or so dance halls he owns, will cooperate with Xingyao Brewery, not only giving priority to purchasing Xingyao Brewery's beer, but also vigorously promoting it in the store.

"Okay, eat slowly, kid, I'll go back to the factory first."

Glancing at Jiang Hao, Chu Tianyao immediately returned to the factory.

Shining Star Factory No. [-] Office.

Chu Tianyao originally thought that Lu Qiuyu would not be angry because of what happened yesterday, but he didn't expect that the other party was already in the office early in the morning.

"It's so early today?"

Chu Tianyao glanced at the time, it was only eight o'clock in the morning, and usually this woman didn't come until nine o'clock.

"There are only two days left for the Oktoberfest. I have to come and watch it myself." Lu Qiuyu looked up at Chu Tianyao, and said, "Besides, we made a bet, and you may not win!"

Hearing Lu Qiuyu's words, Chu Tianyao shrugged indifferently.

The launch of Xingyao Beer during this period has already been recognized by the market. Even without the popularity of the Oktoberfest, Chu Tianyao estimates that the market share of the two major beers under Xingyao Brewery should not be lower than 50.00% .

What's more, now Xingyao Distillery has begun to make efforts in retail channels. There are dozens of distributors in the four counties and three districts of Lucheng alone. These distributors are responsible for the retail outlets in various towns.

Not to mention a supermarket, even a small shop in a small town, whenever there is a supply demand, Xingyao Winery can deliver the goods in the first time.

There is no need for the store to purchase goods by itself. The delivery team formed by Xingyao Winery covers dozens of townships in four counties and three districts.

Of course, although this increased the transportation cost, it attracted a lot of merchants on the retail side. The speed of development of Xingyao Winery on the retail side was almost visible to the naked eye.

Compared with Blue Sword and Shancheng, although both are large factories in the province, they are not local enterprises. Even if they want to imitate the method of Xingyao Winery, they are powerless.

And with the price war going on, not only did Blue Sword and Shancheng fail to draw a winner, but they were also seriously injured by it.

……

September NO.18 is the first day after the Oktoberfest ends.

this afternoon.

In the office, Jiang Hao handed over piles of orders to Lu Qiuyu, with anticipation and worry in his eyes.

Chu Tianyao stood by the window and lit a cigarette.

For a while, only the sound of Lu Qiuyu beating the calculator was heard in the office.

After a long time, Lu Qiuyu put down the last order and looked at the numbers on the calculator with an expression of disbelief on his pretty face.

"The sales volume exceeded [-] boxes that day, [-] boxes of which came from Zishui, Long County and other places, but even so, our daily sales in Lucheng area alone exceeded [-] boxes."

Lu Qiuyu was a little surprised, and then pressed another number on the calculator.

"The market share is about 50.00%, which means that we only dropped by less than eight points on the first day!"

For this data, Lu Qiuyu had to be shocked.

She had clearly lost the enthusiasm for the Oktoberfest, but why these merchants still retain their cooperation with Xingyao Winery on a large scale, this made her a little puzzled.

Such a high market retention rate shows that the potential of Xingyao Winery is much better than she imagined.

"It seems that those guys are not without struggle."

Standing in front of the window, Chu Tianyao threw the cigarette butt into the ashtray, turned around and walked to Lu Qiuyu's desk, looking at the sales data listed by the other party, his eyes were still as calm as water.

Even relying on marketing tools such as prize sales, when Xingyao Distillery was at its peak, its monthly sales were only 52 cases.

Right now, based on this sales volume, it is preliminarily estimated that the monthly sales volume of Xingyao Distillery in Lucheng may even exceed 60 cases.

Chu Tianyao did some calculations. By then, the market share of Blue Sword Beer will not exceed 15.00%, not to mention Shancheng Beer.

In addition, Tsingtao Brewery can't even reach ten percent.

"Contact Zhou Yi and ask him to come back to see me."

Chu Tianyao turned his head and glanced at Jiang Hao beside him.

Hearing this, Jiang Hao quickly ran to Chu Tianyao's desk and picked up the phone.

"Why did you let Zhou Yi and the others come back?"

Lu Qiuyu suddenly looked at Chu Tianyao with some doubts.

Chu Tianyao glanced at her, and said in a rare serious way: "The market in Lucheng is too limited. Now is the time to use this to enter the provincial market. We must take advantage of the victory to pursue."

"But you just occupied the Lucheng market..."

Lu Qiuyu blurted out, but some words were left unsaid after all.

It's not that she underestimated Chu Tianyao, but it was just a Lucheng market. Xingyao Winery had paid a lot of money to win it. At this moment, looking at the entire Sichuan Province, Chu Tianyao's idea is too bold .

In other words, Chu Tianyao's thinking is not only bold, but also naive.

Even if Xingyao Brewery defeated Blue Sword Beer in the Lucheng market, the beer market in Sichuan Province is still dominated by Southwest King Blue Sword Beer.

What's more, under the blue sword, there are provincial brands such as Shancheng and Luye, as well as big manufacturers from other provinces such as Qingdao and Yanjing.

It is as difficult as the sky to fight a bloody way in the beer market in the province.

The most important thing is that Xingyao Winery has only been established for a year, and there is no accumulation of funds at all, and it has lost the advantage of local operations. What will Chu Tianyao use to compete with several other companies in the provincial market.

Lu Qiuyu felt that the victory in this battle in Lucheng seemed to make Chu Tianyao a little inflated.

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