Rebirth: Back to 1993 as the richest man

The product sold out!

In early July, a week after the ad went live.

Not only in Sichuan Province, but also in Yunnan-Guizhou and Hubei-Hunan provinces, the market feedback is also extremely enthusiastic.

In the heat of summer, the newly packaged Xingyao Beer appeared in retail and catering stores all over the place almost at the same time.

On the new packaging of Xingyao Beer, there is a handsome photo of Zhou Dehua holding a beer, and there is a line of flamboyant signatures underneath.

Andy!

There are only these two characters in the signature, but most people can hardly recognize them.

These two characters were designed by Chu Tianyao for Zhou Dehua. In order to write them proficiently, Zhou Dehua spent two whole days practicing frantically.

In addition, he also regards these two characters as his stage name.

The photos on the packaging stickers are processed by computer. Although it is indeed Zhou Dehua himself, it looks more like Liu Tianwang through the photos.

For a time, consumers had almost no doubts.

In the office, Lu Qiuyu looked at the mountains of reports in front of him, and after sorting out for half a day, he said to Chu Tianyao: "In just one week, we sold 840 tons of beer and achieved sales of [-] million yuan. .”

Lu Qiuyu couldn't help being a little surprised when he said this number.

This is a sales achievement that bamboo beer has never achieved before, with a weekly sales of more than 800 million, wouldn't it be easy to reach more than 3000 million in a month?

"It's not enough. Our previous inventory plus the current production, we have to sell at least [-] tons a week."

Chu Tianyao frowned and said seriously.

These words surprised Lu Qiuyu greatly.

What is the concept of [-] tons? When bamboo beer sales were the best before, they only sold [-] tons a month. Now Chu Tianyao actually wants to shorten this time to a week.

How can this be?

Lu Qiuyu couldn't believe it, although she couldn't deny that Xingyao Liquor had the right time and place, and Chu Tianyao's advertising effect was really good, but even so, it would be too scary to achieve this goal.

"Nothing is impossible. You have ignored the markets in Hubei and Hunan provinces. We have Xingyao Freight, which has a lot of advantages over other companies. In a short period of time, we can even expand our sales network to the three provinces of Anhui, Jiangxi and Zhejiang. , even the Yangtze River Delta.”

Having said that, Chu Tianyao opened a document in his hand.

"We don't just rely on distributors. The number of offices under Chen Feipeng has exceeded [-]. It is only a matter of time before the sales team enters the central region."

Hearing this, Lu Qiuyu was silent for a moment, raised his head and looked at Chu Tianyao.

"So, the reason why you won Xingyao Freight and spared no expense to let Chen Feipeng set up an office and expand the sales team was not only for the two provinces of Hubei and Hunan, but also for the Yangtze River Delta economic belt?"

Recalling Chu Tianyao's various operations, Lu Qiuyu suddenly realized.

She had always underestimated Chu Tianyao's ambition, but now she realized that she had underestimated this guy's madness after all.

"Yes, it's a pity that this goal may not be achieved in a short time."

Chu Tianyao nodded and admitted without denying it.

In fact, Chu Tianyao did not think of the method of using mushroom tactics to sell along the Yangtze River, but he remembered the marketing methods that China Resources used to do in China.

With one city and one factory as the center along the Yangtze River, like growing mushrooms, we have built a huge network across the southwest and the Yangtze River Delta region by taking advantage of the convenient freight transportation of the Yangtze River.

It's a pity that with Chu Tianyao's wealth, he can't be as proud as one city and one factory for the time being. He can only use an office as a substitute, recruit sales personnel on the spot, and set up sales outlets covering the entire Yangtze River.

Of course, as the scope of sales increases, the requirements for output will naturally be higher.

Although Xingyao Liquor's output is 10,000+ tons at every turn this year, compared with China Resources, it cannot be compared at all.

Not only China Resources, but also major breweries such as Tsingtao Brewery and Yanjing have also made crazy acquisitions in the past two years. Today, the leading beer breweries have an annual output of at least 40 tons.

In addition, foreign capital entering the country, such as Carlsberg and Zhongce Group, also started various acquisitions and shareholding plans this year.

This year is a year when the total domestic beer production has jumped, and it is initially estimated to reach at least 500 million tons.

In contrast, the annual output of 10,000+ tons of Xingyao Liquor seems to be a bit insufficient. Even in the national beer industry, it is not even enough for a central enterprise with an output of 20 tons.

It's not that Chu Tianyao doesn't want to increase the scale, but that his wealth is too small and his background is not enough. He can't compare with those large state-owned factories that have been operating for decades, let alone those foreign investors with huge funds.

In the afternoon, Chu Tianyao just hung up the phone with Chen Feipeng.

Outside the office door, there was a hasty knock on the door.

Then, before Chu Tianyao could speak, Du Guoying hurriedly pushed the door open and walked in.

"President Chu, something is wrong, and Lan Jian and the others are going to sue us again."

With a stack of materials in his hand, Du Guoying hurried to Chu Tianyao, and handed the things in his hand to Chu Tianyao.

"A lawyer's letter?"

Lu Qiuyu, who moved closer to Chu Tianyao's side, suddenly changed his expression.

What Du Guoying handed over to Chu Tianyao was a total of eighteen letters from lawyers, not only from Blue Sword, but also from many beer companies such as Shancheng and Asia Pacific.

The lawyer's letter is full of warnings, and the whole article says that Shining Star Wine is suspected of advertising fraud and unfair competition, demanding that Shining Star Wine be immediately removed from the shelves of all advertisements, change product packaging, and even ask Chu Tianyao to publicly apologize to the public .

"Mr. Chu, what should we do now? After all, we are using fake products. It would be terrible if we were actually sued in court."

Du Guoying asked Chu Tianyao anxiously.

At the beginning, he felt that Zhou Dehua imitated Liu Tianwang's advertisement, which was a bit unreliable. Now that the advertisement has only been launched for a week, Blue Sword and other companies jointly sent a lawyer's letter, so why is he not in a hurry.

"If they want to sue, let them sue. We accept all of them, and apply to the competent court for enforcement. Our company is headquartered in Lucheng, but if they want to sue, let them go to the Lucheng court to line up."

Chu Tianyao threw a pile of lawyer's letters into the trash can, then lowered his head and got busy with the work at hand, and said to Du Guoying without raising his head.

Those who start a company and start a business will not be sued several times, otherwise there is no need for the legal department to talk about it.

Chu Tianyao started a business in his previous life, and he has fought no less than twenty lawsuits, so he is very clear about the inside ways.

Just seeing Chu Tianyao so calm made Du Guoying and Lu Qiuyu look at each other in dismay.

Even if his boss is sued, he can still act like a normal person. This thick-skinned person has already made the two of them feel a little overwhelmed.