Rebirth: Back to 1993 as the richest man

Chapter 496

in the office.

Martin put the wine glass on the table, picked up the newspaper in his hand, and read it intently.

He originally thought that this was just a reporter's headline party, but when he saw the content in the text, even Martin himself had to admire that this person's understanding of the communication industry was no less than his own.

You know, he is an executive of Ericsson, and now he is also the general manager of a branch company. Looking at the whole of China, there are only a handful of people who have such an understanding of the communication industry as he does.

However, the article that appeared in the newspaper now not only elaborated on the current status of the communication industry in detail, but even mentioned the gh337 and gh398 products developed by Ericsson. <Mobile phones, even though it has been around for a while, there are still many people in China who have never understood what the so-called gsm means, and what is the difference between it and the analog signal used by Motorola. < The benefits of cell phones.

Not only that, at the end of the article, the writer also praised Ericsson for the first development of the gh398 mobile phone.

From machine card separation, to mobile phone Bluetooth and self-made ringtones, etc.

You must know that the gh398 product is the latest product of Ericsson. Although it is going to be launched in the Chinese market, it has not really started yet. Martin is greatly surprised that the other party can understand his latest product so well.

Looking at the end of the article, Martin already had the idea of ​​finding this writer.

At this moment, the last sentence written at the end of the article caught Martin's eyes instantly.

"The arrival of Ericsson means that the era of digital mobile phones has officially begun. The old era will eventually pass away. The author boldly predicts that Motorola's dominance in the domestic communication industry will be completely surpassed by Ericsson in the near future."

It was just such a sentence, which made Martin even more excited at this moment.

"well said!"

With a snap, he stretched out his hand to slap his thigh, and Martin stood up from the sofa.

"I originally thought that China was a technologically weak country, and no one in the country could understand the future of the communications industry, but I didn't expect that there would be such an expert..."

Martin was slightly excited, and turned to look at the puzzled female secretary.

"Using the words of you Huaxia people, this article alone is worth explaining."

While excited, Martin did not forget to take a look at the newspaper in his hand.

At the bottom corner of the article, there are four words Xingyao Technology in the signature column.

It's not a person's name, but more like the name of a technology company.

Martin handed the newspaper to the female secretary, and hurriedly said: "Go and find out for me, what is the origin of Xingyao Technology, if possible, I would like to meet the author of this article."

When the female secretary Wang Lei heard this, she nodded in haste.

"Mr. Martin, I'll do it now!"

After finishing speaking, she immediately turned and left the office.

The four words Xingyao Technology sound familiar.

After walking out of the office, Wang Lei glanced at the newspaper in her hand, but couldn't remember where she had heard about this company for a while.

"Mr. Martin is in such a hurry that he must hurry up and get this matter done."

Wang Lei put on her coat, picked up the phone immediately, and dialed the contact number of the newspaper office according to the newspaper, planning to inquire from the newspaper office first.

And right now, in the office.

Martin poured himself another half glass of whiskey.

"I am worrying that there is no one available in China. This person knows so much about the communications industry, so he must be a practitioner in related industries. It would be best if I could invite him to work under me."

Holding a wine glass, Martin stood in front of the office window.

After reading that article, he felt a little bit of solicitation in his heart.

Originally, he came to Huaxia alone to take charge of the overall situation of the branch company, and he had repeatedly asked the head office to send several competent officers to help, but the head office was also in short supply of manpower, and no one was willing to come to China, so that the position of the head of the marketing department has always been vacancy.

Right now, Martin has a candidate in his mind.

"This person is not only very familiar with our company's products, but Motorola and Nokia are even mentioned in the article."

Martin looked out the window with seriousness in his eyes.

"Motorola has always dominated the Chinese market by relying on its strong supply and marketing channels in China. However, if it does not seek technological innovation, the old products will eventually be eliminated by the market, so Motorola has never been an enemy in my eyes."

After taking a sip of his whiskey and swirling his glass, Martin said to himself again:

"Nokia, on the other hand, is doing better and better in the Chinese market!"

Compared with Motorola, the old brand, what Martin is really afraid of is still Nokia, which also focuses on technological innovation.

This Finnish company has made a lot of news in the past two years.

As early as three years ago, Nokia began to fully enter the mobile phone market and the field of network infrastructure, gradually stripping its traditional industries from its main business.

Today, the practical digital mobile technology standard in Europe comes from Nokia.

If there is no such strong rival as Nokia, Martin is not worried about the Chinese market, but the current performance of Nokia in the Chinese market is not better than Ericsson by 01:30.

After all, as early as a year ago, Ericsson only had a humble office in China.

To put it bluntly, the head office didn't have much hope for the Huaxia market at all.

The reason why Martin was sent to the Huaxia branch as the person in charge seemed to be an external transfer and promotion, but in fact he was promoted and demoted secretly, and he was directly transferred away from the core level of the company.

It was because of this that Martin understood.

If I want to go back to the head office, and go back in a good way, the only possibility is to start the Huaxia market.

Not to mention surpassing Nokia and Motorola, at least Ericsson will be the top three.

is it hard?

When it comes to product technology, Martin has full confidence.

But the market is not so simple.

Ericsson has no money in China, nor does it have a powerful supply and marketing system like Motorola, nor does it have the brand power of Nokia.

What's more, the current competitors in the Chinese market are not only Motorola and Nokia, but also Philips, Siemens and Sony.

"William, you all just wait for me... No matter how difficult it is, I, Martinius, will definitely be able to do it!"

Swallowing the whiskey in the glass in one gulp, the blue veins in Martin's right hand holding the glass tightly showed, and there was a strong sharpness and hatred in his eyes.