Rebirth: Back to 1993 as the richest man

Chapter 498 Survive Better

Guangdong Province, Yangcheng.

In the Ericsson branch, Martin has been worrying about finding the mysterious writer for the past two days.

Also in Guangdong Province, it was not difficult to inquire about the Xingyao Technology Company, but the other party only left the signature of Xingyao Technology. Martin has not known who the specific writer is these days.

"Xingyao Technology... why does this name suddenly sound familiar?"

Behind the desk, Martin fell into a memory-like soliloquy.

Immediately afterwards, he got up abruptly, walked to the coat hanger in his office, reached out and fumbled in the coat pocket on the hanger for a while, and finally took out a business card.

This was a business card left by an alumnus that he came across by chance when he was on a business trip in Shenzhen a few days ago. The other party was a beautiful Chinese woman who had studied in the same university as him back then, and had dealt with them in the school club before.

Although it doesn't count, Martin was very impressed to meet an alumni in Huaxia.

And the most important thing is that he suddenly remembered that this junior named Lu Qiuyu seems to be working in this Xingyao Technology Company.

He glanced down at the business card in his hand.

"Assistant to the general manager?

It looks like she must know who the mysterious writer is! "

Martin said slightly excitedly.

The position of assistant to the general manager is not high, but it is definitely not low. The most important thing is that such an assistant position usually has an understanding of the major and minor issues of the entire company.

Bang bang bang!

Just when Martin was about to contact Lu Qiuyu according to the phone number on the business card, there was a knock on the door.

"Come in!"

Martin walked back to his desk and sat down.

In front of him, Wang Lei, the female secretary in business attire, walked quickly to Martin with a newspaper.

"Secretary Wang, why are you in such a hurry?"

Seeing Wang Lei walking in a hurry, Martin couldn't help asking.

Wang Lei handed over the newspaper in her hand.

"Mr. Martin, haven't you always wanted to inquire about the Xingyao Technology Company, and the big news now has something to do with them."

"Oh?"

Hearing Wang Lei's words, Martin reached out and took the newspaper.

Black home bold headline.

Another headline on the front page of the Guangdong Provincial Daily.

Shining Star Technology invested 500 million yuan to auction the Sihai Building located in the Shekou Industrial Zone, setting a record for the auction in Guangdong Province's foreclosure auctions in the past three years.

"This Xingyao Technology Company is so rich?"

Martin was also a little surprised.

In the past two days, he also learned something about Xingyao Technology Company, but in his opinion, this is just a small company that has been established for less than two years. Although it is under the banner of a technology company, the products it produces are It has nothing to do with so-called tech companies.

It is precisely because of these that he does not think that the article full of technological gold will come from such a small company that sells dog meat.

However, now that Shining Star Technology Co., Ltd. has taken such a large sum of money to take pictures of the Four Seas Building, Martin has somewhat changed his previous opinion.

At least, a company that is willing to spend tens of millions on an office building is definitely not a small company.

"It seems that our understanding of this company is too one-sided..."

Martin said in a low voice.

The female secretary in front of him, Wang Lei, handed another document to him.

"This is the latest information I have found. This company with the slogan of science and technology may indeed be much more powerful than we imagined, especially this guy named Chu Tianyao, who is the founder of Xingyao Technology. people."

After Wang Lei finished speaking, Martin took the information and read it patiently.

From the development of Xingyao vcd to the birth of the best products, Xingyao Technology has recorded in detail in the data from advertising and marketing to winning knockoff manufacturers by virtue of patents.

"Interesting, it seems that the strength of this company should not be underestimated, but in comparison, I still think that relying on this kind of stealth and trickery without real technical support, such a company is destined to not go far."

Martin is an out-and-out Swede. He has led a team to develop communication equipment since college, and he is a technical talent through and through.

Therefore, in his eyes, if a technology company only relies on slogans and takes the route of trade, industry and technology, it is doomed to fail in the long run.

"Mr. Martin, of course we don't lack technology, but the Chinese market is different from the Western market. Here... maybe only by using this method can we survive better, isn't it?"

Facing Martin's words, Wang Lei rarely expressed her thoughts.

"Better to survive?"

A word from his female secretary made Martin's eyes shine.

That's right, what is Xingyao Technology best at?

Technology Products?

Of course not, whether it's a VCD or a back and back, in Martin's eyes, they are just gimmicks.

The strength of Shining Star Technology lies in its strong marketing capabilities.

May I ask, how long has it been since Wanyan Company developed the VCD player, and others have no time to follow suit. At this time, Xingyao Technology Company has already occupied more than half of the market in the southern region.

This is especially true for the back good products.

It is obviously just a posture belt that has nothing to do with technology, but it is packaged by Xingyao Technology as the latest technology product, and it is the number one in the Chinese market.

"Currently, what we lack in the Chinese market is this kind of marketing ability?"

Martin's eyes lit up, and he immediately looked at the business card in his hand.

He couldn't wait to contact Lu Qiuyu.

……

Shenzhen City, Sihai Building.

In the past few days, all the employees of Shining Star Technology Office are busy moving.

Dozens of people each carried a cardboard box and walked into the gate of the Sihai Building.

There is a security gate downstairs, and there is a reception desk in the lobby on the first floor.

The Four Seas Building has a total of seven floors, all of which have become the property of Shining Star Technology.

No, to be precise, Sihai Building has been renamed Xingyao Building.

Amidst the sound of crackling firecrackers, Chu Tianyao, along with Du Guoying and Hu Zhibiao, together with several leaders of Shenzhen Labor Bureau and Commercial Bureau, cut the ribbon in front of the reporters.

Bang!

The red ribbon fell, and the salute was fired immediately.

Du Guoying hurriedly greeted several leaders who came to participate in the ribbon-cutting, while Chu Tianyao, the CEO of Shining Star Technology, was surrounded by a group of reporters.

Spending 500 million yuan to buy a property, this can be regarded as the big news in Shenzhen City in the past two years.

What's more, long ago, few people had heard of this small company called Xingyao Technology. Now that Chu Tianyao is so generous, it has opened the eyes of many people.

Although the effect is not as good as that of Shi Yuzhu's construction of the Giant Building, it has aroused heated discussions in the business circles of Shenzhen City.

Especially when someone with a heart investigated the company Xingyao Technology, they suddenly realized.

It turns out that the back-to-back good products that have been sold out on TV recently are actually made by Xingyao Technology.

Not only that, since the official version of Xingyao VCD was launched, Xingyao Technology's sales of VCDs have been greatly improved, and it has even surpassed Wanyan Company, becoming the first in the Chinese market to eat crabs. people.