Technology overlord starts with new energy vehicles

"I'm sorry sir, there is no car in stock. If you order a car now, you will have to wait for about half a month before it can be produced and delivered."

At a Kyushu Automobile store, a salesman helplessly explained to an old man in his seventies.

Hearing that the car could not be picked up soon, the old man was disappointed: "Oh, how could this be? When I came two days ago, I said that I only need to wait a day or two to pick up the car."

The salesman explained eloquently: "Because our product is of good quality, the sales volume is naturally very good, and the factory is full of production tasks every day.

There are too many people ordering cars recently, which leads to the overproduction.

This also proves that our car is really worth the money. Everyone agrees very much. Do you want to book the car first? If you book the car earlier, you can pick up the car earlier. We deliver the car in the order of order. "

"That's it..." After some hesitation, the old man gritted his teeth and said, "That's all right, book a car first!"

After finishing speaking, he sighed: "Oh, for the past two days, I can only go fishing in Old Li's car."

"Fortunately, if you have ten days or so, you can still pick up the car before the Chinese New Year, when the car will be used more." Following the sales, the uncle paid for the car.

It has been ten days since the sales of Kyushu mini started on the first day.

During these ten days, the sales of the products were very good.

From the beginning, there were still many people who had concerns, but now the first batch of people who eat crabs have appeared, and Kyushu mini has been accepted by more and more people.

The product quality is very good, and it is very brisk to drive, which greatly facilitates some families who did not have a car before, especially some elderly people.

Having a car or not having a car is really two kinds of quality of life!

Although I am old, I still have a need for travel.

And the price of this Kyushu mini is not high, and many retired old men can easily buy it, which leads to signs that Kyushu mini is becoming more and more popular nowadays.

Especially in the past two days, there has been an endless stream of families who have come to book cars.

In just half a day today, more than 40 units have been ordered, and there is hope to reach 60 units!

Not being able to pick up the car as soon as possible has disappointed many consumers, but there is no way. Now there is only one store in the city, Kyushu Automobile, which sells Laotou Le.

I can only book the car as soon as possible, and look forward to picking up the car earlier.

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"Can I pick up the car before the Chinese New Year?" A middle-aged man in his fifties who brought his wife to pick up the car asked Ji Shenghai, the manager of the sales department.

"If you place an order now, it will take about ten days to pick up the car." Ji Shenghai replied.

The middle-aged wife made a simple calculation and said, "There are still twenty-five days before the Chinese New Year, so there should be no problem."

After the wife finished speaking, she looked at her man: "I have to buy a car. I don't want to ride a motorcycle anymore. The weather is so cold."

The middle-aged man nodded: "With this price and this quality, you don't need a license plate. There is no other choice. We have also driven Zhong Dayou's car, and it is very convenient to use."

"Buying Kyushu mini will also teach us to drive. When the time comes, the two of us will go together, and I will learn too!"

"This car is much easier to drive than those cars with manual transmission, and the ones with automatic transmission are better than a hundred thousand, and you have to spend the money to get a driver's license..."

"Then book a car!"

After briefly discussing with his wife, the middle-aged man took out his bulging wallet.

"The deposit is two thousand yuan, it's cash!"

After signing another contract, Ji Shenghai sent the couple out of the store with a smile on his face, and promised to notify the other party as soon as the product was produced.

After returning to the store, I looked at the inside of the Kyushu Automobile store, people who looked at the car, people who took a test drive, and people who came to order a car with their families.

Ji Shenghai pinched his brows in distress.

"It won't work like this. The sales volume has been getting better and better in the past two days. If this trend continues, the production schedule will be more than a month later in two days!"

"If you wait too long, some customers may turn around and look for new cars of the same type."

"Compared with other Old Tou Le products, Kyushu mini is manufactured according to the automobile production process, and the quality is better. The battery motor is also a big brand component, which has many advantages."

"But if you can't order a car for a long time, everything is empty talk. It is very possible to go to the provincial capital to buy a product of the same type with lower quality."

"Not only are customers anxious, but our sales are also in a hurry!

With such a large blank market, so many sales volumes, and more and more commissions, the salesmen under him are all full of energy and want to challenge their monthly income to exceed 10,000 yuan!

We can't let the production capacity limit us to play! "

Thinking of this, Ji Shenghai no longer hesitated, and dialed the phone number of the factory manager.

When the phone was connected, he spoke like a cannonball.

"Boss, we have ordered 46 Kyushu Minis today!

Fifteen units more than the whole day yesterday, and twenty-six more than the day before yesterday!

And only half a day has passed today, and it is estimated that by the end of get off work, it may break through the 60-car mark. "

In the handset, Xu Yifan's young voice calmly said: "The sales data of the last two days has exploded, well done!"

Ji Shenghai said in detail: "A large part of the sales explosion is the new customers brought by old customers. After using it for a period of time, they are very satisfied with our products and recommend them to their friends.

In addition, the Chinese New Year is coming soon, which is the peak period of vehicle sales. "

Changing the subject, Ji Shenghai continued.

"For the long time to pick up the car, most of the customers are relatively stable, but a small number of them are a little impatient.

This is only a dozen days, if the waiting time is too long, a large number of customers may be lost.

According to the current production speed of more than 20 units per day in the factory, the sales volume that has exploded this time will only be delivered after a few days.

Many customers may not be willing to wait for such a long time, and it is also very unfavorable for the company to seize market share.

The market is there, if we don't occupy it, sooner or later other similar companies will come to grab our market. "

Finally, Ji Shenghai expressed his thoughts: "The factory's production capacity should be increased!"

Xu Yifan thought for a while and answered: "The sales department is doing very well. Everyone has worked hard. I will treat everyone to dinner in two days. At the same time, I will consider giving everyone a big red envelope at the end of the year."

Pause: "As for the issue of increasing production capacity, I will deal with it as soon as possible."

Ji Shenghai was a little anxious, and said again: "Boss, we must increase the production capacity of the factory as soon as possible. According to our return visit and the observed market response, it is quite good.

It is conservatively estimated that the number of potential customers in this city is about 5,000 households, and if there are more, there may be about 10,000.

According to the current production capacity, it will take one year to meet the city's demand.

Surrounding cities, provincial capitals, and even the big blank market in the whole country need us to develop!

Although there are products similar to ours on the market, most of them are still different from ours.

Our prices are higher, and the quality of our products is better, which will differentiate us from other products. Consumers also demand better products. "

"Don't worry, I will find a way to increase production capacity as soon as possible."

After saying a few more words, the phone hung up.

Lying on the boss chair, Xu Yifan sighed.

"There will be such happy troubles as insufficient production capacity, but it also proves that our products are indeed very suitable for this market.

We have a good vision, instead of going to compete head-on with the market with many joint venture models now.

It's better to change a track and enter a place that is not valued now. "

After being a little happy, I remembered the problems I am facing now: "If you want to increase production capacity, it is still relatively difficult, and you have to think about a way."

Although after more than ten days of running-in, more than a hundred workers on the production line stumbled from the very beginning, and had to ask their masters for many questions before they could proceed.

Up to now, they have basically been able to complete their respective jobs proficiently, and the daily production capacity has also increased from about ten units to more than twenty units.

great progress!

However, it will take about ten days and half a month to reach the full capacity of this production line and produce more than 30 units per day.

And even if the production capacity of more than 30 cars per day is not enough for the order of 50 or 60 cars per day today.

"The head is big, how to solve the production capacity problem?" Xu Yifan scratched his head.

"At the same time, as the sales manager said, just a small fifth-tier city has already consumed most of the production capacity in the factory, so why expand and seize this blank market.

Without expansion, it is impossible to watch the entire market being seized by other similar factories that pop up.

Such a big market, such a blue ocean, it is a pity to throw it away as soon as it is said. "

After thinking for a while, Xu Yifan came up with a few unreliable methods.

"Do you want to lower the production quality standard?"

"If you just make low-quality Old Tou Le products, you can quickly produce more cars."

"Customize some steel frames, find a few workers to weld them, and then paint them. You can build an Old Tou Le without being too complicated. This is the way most Old Tou Le manufacturers will do in the future.

Even a dozen workers can complete the production and sales of an Old Tou Le brand, with the factory in the back and the sales store in the front. "

Shaking his head, Xu Yifan threw this method out of his head: "No, this method is not advisable, and the product quality must be strictly controlled.

They have already made Laotoule products. If the quality is not good, the company's reputation will be completely ruined. "

"The quality cannot be reduced, so hire someone to manufacture it?"

Turning his head, Xu Yifan thought of another way.

Finding someone to manufacture, this is also a common solution for many popular brands in order to increase production capacity.

"In the case of high quality requirements, we can only find companies that can produce cars and give up part of the profits for OEM production."

After thinking about it, Xu Yifan shook his head again.

"OEM is not an option. Kyushu Automobile does not have its own core technology."

"Although the appearance patent of Kyushu Mini is registered, it is still easy to imitate it with a different shell.

Now it's just nested in a small city and sold more than 100 units, and it's just that it hasn't been noticed by those big companies. "

If it is really sent to the door to find someone to manufacture, those factories will have a look at that time.

"Hey, it seems that the profits are good. Maybe they are pouring into this field one after another. Then how will they be able to win over those big domestic manufacturers with more production capacity?"

"In the end, Kyushu Automobile can only be reduced to an unknown small factory, which has a certain influence in nearby cities, but is unknown in the whole country."

"OEM is not an option, so how about buying a new production line?"

"Even if it is the old production line of the company today, if you want to buy it, it will cost at least 20 to 30 million. If it is the current mainstream automobile production line, it may be hundreds of millions or billions."

Xu Yifan shook his head again.

"This way doesn't work, not to mention that there isn't that much money in the factory right now, even if you can ask your father for investment.

According to the previous agreement, there are only more than 30 million yuan that can bring disaster to yourself.

After the money is used to buy a new production line, the company will have no money for further development. "

Unable to think of a solution, Xu Yifan sighed, simply got up and went out, heading towards the production workshop.