The Fantasy Entertainment Empire

Shi Jiangxuan and Lei Xiajun both had no thoughts of sleeping.

Although the movie has already been released, no matter what they do now, it is no longer possible to affect the box office performance on the first day, but they are still willing to stay in the company, even if the two of them sit and drink tea relatively silently, they don’t want to return. Home.

They are waiting for first-hand news. Whether it's alive or dead, I'll give you some happy words.

The box office still didn't come out at the beginning, but the ratings on the Internet have already been lifted.

On Douban, the evaluation of "Hell Apartment 2" is fairly good, with a score of 8.2, which is considered to have entered the category of an excellent movie.

At the same time, under this rating, there are still many users who are not stingy in the short and long reviews.

Seeing this kind of evaluation, Shi Jiangxuan and Lei Xiajun were also relieved.

"At least you won't be scolded for making a bad movie, right?" Lei Xiajun said.

"I don't care much about this." Shi Jiangxuan said, "Box office performance is the real root. What's the point of being popular?"

"You guy...I just want to comfort myself first, so that I don't feel uncomfortable sitting here, so what do I have to say straight for?"

Shi Jiangxuan stopped speaking.

The two of them took a cup after another, and poured tea into their stomachs as if they didn't need money, so that after a short time, they went to the toilet several times.

The anxious wait did not last long. Although comprehensive box office statistics are still not coming out so quickly, there are still good news from some messages from all parties.

First of all, the attendance rate of the movie is pretty good. According to the initial big information given by the outsourcing research company, the single-library box office of "Hell Apartment 2" should not be too bad.

This is a very crucial message.

Given the good attendance rate and the fact that the movie itself has a pretty good schedule in major theaters, when combined, will the box office be bad?

It must not be.

This start is much stronger than when "Hell Apartment 1" was released.

The follow-up situation, as expected.

The first day box office of "Hell Apartment 2" is out.

Forty-three million.

It’s hard to compare with some blockbuster movies, but it’s a pretty good performance anyway. When "Hell's Apartment 1" was released, even if it was the day with the highest box office in a single day, it did not achieve such a result.

In the three days of the Qingming Festival holiday, the results of the next two days were not bad.

The box office on April 5 was even higher than that on April 4, reaching 45 million; on April 6 it was also 39 million.

The box office performance of "Hell Apartment 2" has been relatively stable throughout the holiday period.

During the Ching Ming Festival holiday period, the total box office was 128 million. During the entire holiday period, it ranked second in the domestic current affairs box office. Only one "Bumblebee 2" from Hollywood reached more than 200 million box office in three days. Very eye-catching blockbuster performance. This is the tenth day of the release of "Bumblebee 2". If the premiere results are concerned, this movie has crushed "Hell's Apartment 2".

Speaking of the first part of "Bumblebee", the North American box office violent death, but the domestic box office results are still good, which is also one of the main reasons for this series to be able to produce the second part. (A bite of milk)

This kind of commercial blockbuster for the masses, "Hell Apartment 2" wants to challenge, it is still not realistic. But the other films released in the same period have nothing to play.

However, this relatively good result still did not allow Shi Jiangxuan to relax too much.

Dimension Entertainment's box office performance forecast for "Hell Apartment 2" is 450 million yuan, which is a bit higher than the final box office performance of the first film.

At the moment, although the first performance of this second part is much better than the first, it is still the best box office performance in this period except for "Bumblebee 2". However, looking at this holiday, the average single-day box office is only more than 40 million, which is not a particularly good sign.

According to this standard, judging by the follow-up trend of normal movies, the final box office of "Hell Apartment 2" will be around 350 million to 400 million.

This data is not a big problem to exceed the "Hell Apartment 1", but if you want to complete the set goal of 450 million, it might be a breath away in the end.

Of course, this thing depends on the follow-up trend. After all, the movie has only been released for three days now. If the performance is not strong later, the box office score may be higher, maybe.

Of course, this matter feels a bit resigned.

Anyone who has a choice doesn't like to give his destiny to God.

"Lao Lei, is our propaganda budget still enough?" Shi Jiangxuan asked with red eyes.

"Basically, it has been smashed in the early stage of the launch. Now there are not too many reserved." Lei Xiajun is also in a very bad state.

The two of them, during the Qingming holiday, basically did not have a good rest.

Shi Jiangxuan touched his chin and made up his mind. He said, "Then I will go to the headquarters and have a chat with Mr. Tang to see if I can get more publicity investment approved."

The accounts of ‘Dimension Media’ are independent. As the company’s president, Shi Jiangxuan theoretically has the right to use the funds in the company’s accounts. It’s just that, after all, there is still a head office above. When it comes to large amounts of accounts, it’s better to know about it from the head office ~www.NovelMTL.com~ and the "Mr Tang" in Shi Jiangxuan's mouth is naturally Tang Zhiqi is gone. She is currently one of the senior executives in Dimension Entertainment. She is mainly responsible for the financial work of the group.

Tang Zhiqi didn't set up a card for Shi Jiangxuan, so he approved it happily.

With the money, Shi Jiangxuan went back to discuss with Lei Xiajun, and decided to invest the money in word-of-mouth publicity.

Although the funds are not a few, large-scale publicity investment is still not enough, the audience group covered will not be particularly large, and the key is that catching flowers and greens may be a little worrying.

That being the case, it is better to throw limited funds on word-of-mouth publicity. Through the actors, through the quality of the film, the audience can spontaneously promote the work.

Especially the propaganda among horror film fans, this is very important.

Although, I don't know if this investment can really pull up the follow-up long-term screening results as expected, but at least work hard.