Tokyo Video Game Tycoon

   Chapter 264 Defeat

  Why Yuxing Electronic Entertainment has not shown any signs of decline? Don't they sell FC without any loss?

   When the time comes to December, many companies that make bad games have the same question.

   In order to enhance the reputation of its own company, Yuxing Electronic Entertainment now actively announces the sales of its own game consoles and some games at regular intervals.

   This sales volume is a dynamic ranking that will always display the weekly sales results of the top ten video games, as well as the weekly sales data of game consoles.

  Since FC was officially released in the United States, the sales of FC have skyrocketed like a rocket.

   Because it is so cheap compared to the Americans.

  The Japanese have experienced the bursting of the bubble, which is at the trough of consumption power, but the US side is the best time for the economic environment.

   Even a worker's average salary can be $2,000 to $4,000. In order to meet the entertainment needs of children, it is not a problem to buy a game console for only $50 and multiple games for only $5.

  This has even become a must-have product for children's social interaction. If you have an FC game console, then you can have a chat with your peers.

   And when the children get tired of playing these games, they can use their pocket money to go to the designated franchise store to buy other games to play.

   So in just a few months, FC's sales performance is like riding a rocket.

   Now FC's sales in the United States have exceeded 10 million, and the player base is also expanding wildly under this circumstance.

  In addition to Japan, the total sales of FC game consoles has reached more than 20 million.

  The sales of FC in Japan have gradually weakened, but in the United States, it has not weakened in the slightest.

  Especially in recent days, the average daily sales can exceed 300,000, making it the most popular electronic product.

   And those companies that make inferior games have thought about infiltrating FC game consoles with some methods such as cracking, trying to disrupt the FC game market.

   But they are being overwhelmed by Yuxing Electronic Entertainment's crazy legal offensive.

   Game development has come to a standstill.

   They can't stop if they don't want to, Zhu Yuxing bit them to the death, and will never let go.

   In this aspect of the lawsuit, Zhu Yuxing has invested at least tens of millions of dollars in the past few months, and it is still a sign of no intention to let go, which makes the scalp of these companies tingling.

  We are just a small company, is your big company targeting us like this?

   But they forgot that they wanted to challenge the authority of Yuxing Electronic Entertainment.

   Originally, there were quite a few guys who were eager and crooked when they saw this posture and flinched a little. They realized that this company from Japan is not easy to mess with.

   Then when mid-December came, the companies finally fell out.

   They took the initiative to sign a settlement agreement, were willing to compensate for the infringement, and hoped that Youxing Electronic Entertainment would not bite them again.

   But Zhu Yuxing didn't plan to end it like this.

   He did this not just for the compensation for the infringement.

   What he wants is that these guys who are disrupting the market leave the game industry, or play games obediently, and stop playing this kind of garbage skin-changing game.

  In the video game industry, I have to have the right to speak, and I can't just let a group of guys disrupt my plan.

   So Zhu Yuxing's second round of offensive continues, refusing to sign any settlement agreement, nor accept any compensation, Yuxing Electronic Entertainment will stare at you.

  While monitoring, Zhu Yuxing continued to make and release games at his own pace.

  When Christmas comes, the game market environment begins to pick up quickly as low-priced and low-quality games gradually decrease.

The timely containment of    Take Yusei did not give too many players a bad impression of video games.

   This has instead promoted the development of video games in the United States.

"Friends in front of the TV, I have the best-selling game console at the moment, a video game console from Japan. I have to say, this thing is really interesting, even if I am an adult, I am not interested in this game. There is no resistance whatsoever."

   In an interview program of a certain TV station, a reporter sighed while holding an SFC game console, and then he walked to the line that was lining up to buy Christmas gifts.

   "Sir, what do you think about video games?"

   "What? Video games? What is that?"

   "That's it." The reporter took out the game console and showed it to the other party.

   "Oh, you said this SFC, this is very fun, I like it! I'm lining up now, and I'm going to buy a game console for my nephew."

"Yes yes, I also came to buy it for my nephew. This thing is really the best gift at the moment. I hope everyone can buy one. I can use my personality to guarantee that this is definitely a super gift. worth it."

  …

   Line after line scrambled to praise the product of video games in front of reporters.

In addition to Yuxing Electronic Entertainment's hot-selling game products, Surui Electronic's game consoles have also become relatively popular products, but they are still a lot worse than Yuxing Electronic Entertainment, but they have also achieved Hayakawa's vision of planting people. That is to drink a bowl of nutritious soup with balanced nutrition behind you.

   As for Lierda, another company that makes game consoles, things are not going well right now.

  Because their company's strategy was to focus on promoting game consoles before, they did not pay special attention to the games in game consoles.

   In other words, local people in the United States regard game consoles as a physical asset.

   They think that they only need to produce game consoles and game cartridges, and do not need to care much about the content of the game itself.

  Under such circumstances, they unreservedly accepted a large number of junk games that Suri Electronics and Youxing Entertainment did not want, that is, those low-quality plagiarism games.

  Under the continuous commercial and legal offensive of Yuxing Electronic Entertainment, those companies that made junk games withdrew one by one, and Lierda was struck by lightning.

  The game console immediately became the object of everyone's resistance.

  In an environment where the two Japanese companies are in full swing selling games and game consoles, making money and making money, the sales data of their game console company is declining rapidly.

   Even on Christmas Day, the shelves of Lilda game consoles are full of surprises.

   Now Lierda's game console can fool those who don't know much about games.

And once this kind of person who doesn't know anything has a person who knows a little about games, he will stop them from buying Lierda without hesitation, and recommend them to buy a cheaper FC game console first to experience a better experience. good game.

   (end of this chapter)