Tokyo Video Game Tycoon

   Chapter 66 Challenge

   There are a lot of people who are like Kazuma Yuwaki.

   When they saw the creation of game worlds on the website of Youxing Electronic Entertainment, they were very eager to join in and sign up to learn how to make games.

   Just imagining that you can create an electronic world is cool.

   But there are not many people who really dare to practice.

   Most of them still have jobs and also have families.

   In this era of bubble bursting, they dare not gamble, they have no spare time to do other jobs, so they can only suppress this impulse in their hearts.

   They are actually waiting, waiting for the first person to eat crabs, but they themselves dare not take that first step.

   At the same time, a new weekly sales record came to Take Yuxing's desk again.

   He picked up the data and began to study it seriously.

   After three months of sales, the sales of game consoles have exceeded 300,000, which greatly exceeded Zhu Yuxing's expectations.

   At first, he thought that the game console could sell 120,000 units in the first three months.

   After all, people in this world do not fully understand video games, and they need a certain amount of time to settle down.

   But perhaps the low price strategy has played a big role. Several top-notch high-quality games coupled with the already cheap game consoles make it easier than expected to open the market.

   In order to stop their children's noisy mouth, many parents spend some money to buy a game console and one or two games for their children.

   There are also children who can buy a game console with their own savings for a few years, and do not have to rely entirely on their parents.

   After the word-of-mouth fermentation of those who bought it, it quickly swept the Tokyo metropolitan area and its surrounding areas in three months, becoming a symbol of fashion, and has begun to spread rapidly to more areas.

   The weekly sales of red and white consoles in the latest week have reached 40,000 units, which has completely surpassed the first week of sales of game consoles, and looking at this trend, the next week will only rise and not fall.

   is associated with the rapid increase in the sales data of the game.

  Contra and Dragon Quest also exceeded 200,000 sales.

  Tetris is also hovering at 190,000, and the other games with the fewest Bomberman have sold 120,000 copies, which can be said to be gratifying.

   And next week is the release date of the next game, Red Fortress, and many players have already prepared their money to buy it as soon as possible.

  I am quite satisfied with this sales data.

   And the company's reserve funds are already quite sufficient, even if it is now to form a super team of several hundred people to make a large-scale game.

   But not yet, the game industry is not mature enough, and there are not many talents related to the game industry. I am afraid that most of the money and time will be wasted in useless places if we are making large-scale games now.

   The most important thing is to find a way to expand the scale of the industry. Now is just the beginning.

   Let’s implement the game producer training plan well. It is estimated that it will take about two or three months to train the first batch of programmers and producers to make games.

   After these people gradually mature, the number and scale of games on the market will expand rapidly, and then in a year or two, the entire industry should gradually mature.

   At this time, many super-classic big production games of later generations have appeared in Zhu Yuxing's mind.

   For example, Red Dead Redemption, God of War, etc.

  Hey, I really want to play these games, but unfortunately I can't yet.

   Even a mature game engine has not been developed yet.

   Just as Zhu Yuxing was imagining the beautiful vision of the future game, a slightly hurried knock sounded on the door.

   Zhu Yuxing pulled his thoughts back and said, "Please come in."

   "President Takeyou, please look at this!"

  A man in a neat suit walked in. This man was named Natsume Yasushi, the general manager of the marketing department of the company that had just been established.

   This is an executive hired by Songqiaoshi through a headhunting company.

   used to work for a machinery manufacturing company, but after the bubble burst, the company almost went bankrupt, and the employees began to find their own way out, and then he was dug over by Songqiao Shi.

   His business ability is good. His previous decisions have helped the company through several difficulties, but the company itself has insufficient development potential and was eventually eliminated by the market. He can only find another home.

   When he learned that this was a start-up company, he didn’t really want to come, but after seeing the company’s sales data for the first two months, he hardly hesitated.

   During the time he came to the company, he and Da Tianzheng worked together to build a marketing strategy and framework. Now that the sales of game consoles and games are so fast, he has a credit.

  Natsume Yasushi went directly to Take Yusei's desk, and put the two documents on the desk.

   One of them is a newspaper from Economic News today, and the other is a screenshot from the Internet.

   Take Yuxing picked it up curiously, and then his eyes quickly locked on one of the sections of the newspaper.

   That is a relatively prominent advertisement position in the newspaper.

  If he remembers correctly, this ad space costs 10 million yen a week, which is more expensive than TV commercials. When he heard the price, he immediately gave up advertising in newspapers.

   At this time, an electronic device appeared in this advertising space.

  This device has a simple gray square shell, and then there are two handles, on which Takeyusei saw the buttons that were very familiar to him.

   There are four buttons on the left, up, down, left, and right, which seem to represent the four direction keys, and on the right are three buttons arranged in a triangle. The colors of the three buttons are distinguished by red, blue and yellow.

  ‘The most advanced and high-end electronic entertainment game product: PN type electronic game machine is on sale! ’

  In addition to the newspaper, there is also an advertisement intercepted from a certain page on the Internet, which also promotes this PN game machine

   "President Takeyou, someone has already started imitating our game consoles. I think the legal department should be dispatched immediately to ban their sales."

  Natsume Yasushi said with a serious expression.

   He's a veteran in marketing.

  When a product that is very similar to his own appears on the market, it means that users will be diverted immediately. At this time, Natsume Kanglong knows that there is only one way to solve the problem to a certain extent, and it needs to be fast!

   That is to warn the other party in the way of patent infringement, and at the same time prepare for a long-term lawsuit, which can slow down the pace of the opponent.

   Now that the development of Youxing Electronic Entertainment is on the rise, it will definitely be a big trouble if the same game machine appears to compete with you.

  Natsume Yasushi takes this matter very seriously.

   In his imagination, when Zhu Yuxing saw the news, he would probably be a little nervous, after all, he looked like he was only in his early twenties, which was normal.

   It was just his stunned discovery that after reading the news, Zhu Yuxing was not nervous or flustered. Instead, he seemed… a little excited?

  PS: I just found out that I seem to have missed a chapter yesterday. Sorry readers and bosses, I will make up this chapter today, and then add another chapter tomorrow to compensate.

   (end of this chapter)