Reborn Entrepreneurial Giant

Saab, which was closed down and acquired, does not have much say in Qiancheng Geometry, at least Qiancheng Auto Xingsha headquarters has no crooked nuts. Qu Li has always been a "self-centered" and "self-centered" person. Jumei Glory's acquisitions over the years are to let others adapt to their corporate culture, not the other way around.

So last year, Saab's remaining factory equipment, which cannot be used for electric vehicles, was shipped to China, where a production line with a production capacity of more than 10,000 electric vehicles was established, which can be expanded to 100,000 in the future.

The factory and production equipment are not the problem, the key is the battery. The square ternary lithium power battery of Honeycomb Energy is much stronger than Tesla’s 18650. It has attracted the attention of many car companies, but it cannot even meet the needs of the future geometry, let alone impossible. provided to the outside world.

At this time, in addition to the 18650 battery jointly produced by Tesla and Panasonic, international power battery companies also have LG’s soft-pack battery, Samsung SDI’s square battery (it does not seem to be a ternary lithium battery at this time), and BYD’s lithium iron phosphate , the A123 battery in the United States seems to be going bankrupt due to product defects.

Now there are more Future Geometry Honeycomb Energy, and they also invested in Ningde Times, all of which are ternary lithium route square batteries, but Honeycomb Energy has more 21700 cylindrical batteries. How to solve the battery patent problem, I won’t go into details, anyway, with Honor’s money-making ability, whether it’s a lawsuit or a patent authorization, Honeycomb Energy can follow.

Now Ningde era, under the ripening of Qu Li, has produced power batteries that meet the future geometric standards in advance, but everyone is groping, and the actual production capacity is not high.

Why is it so difficult to increase the production capacity of power batteries? In the manufacturing industry, there is a very mature quality management method called "6sigma". Its goal is to allow 1-3 defective products in one million products produced. One millionth seems to be very strict, but it cannot pass the test in the power battery industry.

Future Geometry has hundreds of batteries. Tesla now has more than 7,000 18650 batteries, and later more than 4,000 21700 batteries. A failure rate of one in a million means oops! At most every 10,000 electric vehicles will have serious quality problems, such as spontaneous combustion. By the way, according to this logic, the quality control of the cars produced by Modi in 22/23 should not meet this standard, especially the cars with high cost performance.

At the beginning, Honeycomb Energy could not even meet the one-millionth standard of Six Sigma, so it had to sacrifice time and efficiency to ensure quality, and the same was true in CATL.

Therefore, if Qu Li wants to acquire Motorola's factory in Tianjing, he must promote the smart manufacturing strategy, and even achieve "extreme manufacturing" in the future, reducing the failure rate of lithium battery cells from one millionth to one billion one-third.

There is no rush for these things. The pure electric vehicle market is limited. Forcibly promoting "extreme manufacturing" is bound to be a loss-making business. So now it is enough to achieve one millionth, one ten millionth, and cultivate it in the Tianjing factory first. Manufacturing management talents realize "intelligent manufacturing", and only through the practice of large-scale manufacturing can talents be cultivated.

So from this point of view, Modi has an OEM business and has rich experience in manufacturing management, but the quality control of cars has not been done well for a long time. It can only be said that their thinking has not changed. They have always considered "cost" and prioritized cost performance. The coarse-grained mobile phones are almost the same, and there are many mobile phones/cars sold, and the industrial chain is cultivated but it does not make money.

If the profit is small but not making money, it means that the enterprise has poor anti-risk ability and low continuous combat ability. Therefore, no matter it is glory or future, it is impossible to follow the route of small profits and high sales in the short term. There must be sufficient profits. Only by making money can we survive.

Qu Li learned about the situation after the adjustment in Honeycomb Energy. People who are used to the retirement life of foreign-funded enterprises either resigned or were adjusted. The whole company entered the 996 rhythm, including the person in charge named Zhao Mingjie. It is a job with strong execution and obsessive-compulsive disorder Kuang, who was excluded before, is now promoted by Qu Li.

"I heard that he slept in the Honeycomb Energy factory after he took office."

"Is this useful?" Qu Li knows that batteries are different from cars. The ratio of various materials and complex processes in them, can a pure production manager do it well?

"What you want now is production capacity, not an increase in battery energy density." Zhao Mingjie

"One is for short-term interests and the other is for long-term interests. How do you balance it?"

"The increase in production capacity is in the long-term interests of Hive Energy." Zhao Mingjie said firmly

Hearing this, Qu Li felt that the problem was not a big one. Regardless of lithium ternary lithium or lithium iron phosphate, the improvement in chemical properties in the next few years seems to be small. Changing the production process and improving production capacity may not be the same direction. The key is that he still has In the Ningde era, this choice can afford to lose.

Choose to believe in Zhao Mingjie and let him play.

"What is the production capacity this year?"

"3GW."

Qu Li was once again surprised. Last year's production capacity was less than 1GW, and it doubled this year?

"Then I will plan the production capacity of electric vehicles according to this production capacity."

"No problem at all!" Zhao Mingjie

That being the case, Qu Li stopped entangled and speeded up the construction of Saab's Swedish factory. If it was in China, the factory might be ready and ready to start production at this time. Unfortunately, in Europe, the workers are all uncles, and the efficiency is too low. up.

Geometry’s Beijin factory was rented before, with limited production capacity, and now its own factory has not been built because they are not in a hurry. It can only be said that Quli and Qianjoo’s management team is very immature. In other words, Qu Li often does not work at the company headquarters, which affects the normal work efficiency.

At the shareholder meeting held in advance by Qiancheng Geometry, someone questioned this: "Why do you always have production capacity problems, why didn't you plan ahead?"

Qu Li must quibble, um, explain: "The development of fuel vehicles has exceeded my expectations, and the development of pure electric vehicles is far more difficult than imagined. We are not creating an excellent car product, we are going to subvert the entire auto industry, are you sure? Can someone not make mistakes? Capacity issues are probably the least important thing compared to product quality and safety.”

"Future Geometry's specific plans for the future, such as any requirements for annual sales?"

"I hope that in the next five years, the sales of fuel vehicles will exceed 1 million, and the sales of new energy vehicles, including plug-in hybrid vehicles, will exceed 100,000." This is the first time that Qu Li has given a specific sales target in public, which is of great significance.

"He used to never set goals for himself even in Glory, but now..." After the shareholders' meeting, Qu Li's rhetoric of annual sales of one million was not ridiculed, as if it was a normal thing, but many people The meaning behind the discussion.

Qu Li didn't even think about this situation: "Why do netizens have more confidence than myself?"

"Perhaps the confidence of friends and merchants is greater than ours!" Xia Mingfei gave his guess. Although Future Geometry has not launched patriotic marketing, the integration of Honor and Future Geometry has a brand bonus. Suppose 100 Honor fans buy one The sales volume of future geometric cars can exceed 1 million.

Domestic car companies with an annual sales volume of more than 1 million are basically joint venture brands, and the self-owned brand Changan is very eye-catching. However, the CS series they sold later was registered by Qiancheng Automobile. I feel embarrassed to sell CS75, right?

"We chanted the slogan of millions of sales, should it make all the evils retreat?"

"Maybe there will be more violent sniping."

No company's brand upgrade will be smooth sailing, just like Moudi later...